BrainZooming
APRIL 21, 2017
The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.
Michael Roberto
JANUARY 4, 2019
Source: Southwest Airlines Yesterday, Southwest Airlines co-founder and long-time CEO Herb Kelleher died at age 87. The company delivered strong profits, satisfied its customers, and kept its employees engaged and productive. At Southwest, Kelleher chose to run an airline in a very different manner. Think systemically.
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Paul Hobcraft
MAY 19, 2023
Examples like IKEA, Square (Jim McKelvey’s solution), and Southwest Airlines are credited with creating innovation stacks. Building an innovation stack on a platform increases business agility through interlinking innovation across a company’s infrastructure, culture, and employee base. Arguably this was more for a startup.
Qmarkets
SEPTEMBER 24, 2020
Amazon shares how eliminating the ‘institutional no’ and ‘serial no’ from the management chain, to allow for a more collaborative process has helped the company establish its innovative culture. If these airlines had not innovated quickly in response to the crisis – would they have fared so well?
Qmarkets
SEPTEMBER 24, 2020
Amazon shares how eliminating the ‘institutional no’ and ‘serial no’ from the management chain, to allow for a more collaborative process has helped the company establish its innovative culture. If these airlines had not innovated quickly in response to the crisis – would they have fared so well?
CREATORS
NOVEMBER 18, 2019
The motivation to engage in coopetition can vary: Competitors may aim to increase the size of the current market, create a whole new market, become more efficient or improve their competitive position. They partnered with Lufthansa Systems, Boeing and Gate Group to create innovative solutions for the whole airline-industry.
Collective Innovation
OCTOBER 30, 2016
For instance with airlines, you can create a difference by creating a better user experience if most airlines have the same expectation. Several airlines have focused on creating a more friendly experience, better lounges, a better business class, in-flight entertainment, food, etc.
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