Tullio Siragusa
FEBRUARY 6, 2023
Lead Scoring in B2B Sales: Transforming the Process with Design Thinking Lead generation and qualification is a critical aspect of B2B sales success, but it’s also a time-consuming and complex process. Example Use Cases There are several examples use cases for lead scoring using Design Thinking in a B2B environment.
Tullio Siragusa
JULY 3, 2023
Unlocking B2B Sales: The Magic of Empathy, Storytelling, and Problem Solving In the realm of B2B sales, navigating the intricate web of clients’ needs, identifying their pain points, and offering them appropriate solutions requires a perfect blend of skill and art. Remember, B2B sales isn’t just about closing a deal.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Tullio Siragusa
NOVEMBER 6, 2023
The internet, globalization, and the power of social media played their part, reshaping business perceptions. We transitioned from B2B or B2C to P2P. The catalysts for this change were manifold — the explosive growth of the internet, the seamless borders of globalization, and the unprecedented influence of social media.
Paul Hobcraft
AUGUST 24, 2022
The level of interest in business platforms in the B2B space has rapidly grown. ” Recently in Stanford Social Innovation Review, an article on the “ Adoption of Innovation ” by Benjamin Kumpf & Emma Proud is well worth the read as adopting any innovation process is a tough, slow one.
Tullio Siragusa
JULY 25, 2022
Tech Backstage interviewed Alex Garcia Gonzalez to learn more about his journey from adopting a dog, to building one of the biggest B2B pet care companies in Mexico. In the world of b2b tech, data is even more important. That’s because it can be used to create innovative products that solve real-world problems for customers. .
Tullio Siragusa
JUNE 5, 2023
It’s a shift from business-to-business (B2B) and business-to-consumer (B2C) models to a more human-centric model: People-to-People (P2P). One of these transformative technologies is cloud computing, which has made businesses more flexible and adaptable, allowing them to respond quickly to changes in the market.
Tim Kastelle
MARCH 13, 2016
The Stanford Social Innovation Review also looked at how to do this inside of not-for-profits. Most companies are not targeting mobile products and capabilities in their innovation efforts. The B2B marketplace has also been slow to catch on. The coming years, probably decades, will be determined by two major shifts.
Expert insights. Personalized for you.
118 
Let's personalize your content