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Taking Final Ideas to Market is the Hardest Part

Paul Hobcraft

It seems so simple doesn’t it – “bringing final ideas to market”. Here in Europe, it is often suggested that “Europe is the cradle of creativity”, perhaps but I think the United States is “the crucible of innovation”, it forges ideas and takes them to market far better. So easy to say, yet it does seem so very hard to achieve.

Marketing 235
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The Detriments of a Command-and-Control Culture and the Power of Design Thinking

Tullio Siragusa

The Detriments of a Command-and-Control Culture and the Power of Design Thinking In the competitive landscape of modern business, the approach we take to leadership can make or break an organization. This lack of trust leads to poor collaboration, hampers problem-solving, and ultimately affects the overall success of the company.

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Recession Proof Your Business the Design Thinking Way

Tullio Siragusa

Recession Proof Your Business the Design Thinking Way. With some strategic Design Thinking methodologies, you can protect your business from falling apart and improve it so you can grow. People need these essential services and products during the good and bad times as well. What Is Design Thinking?

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Gain Better User Adoption the Design Thinking Way

Tullio Siragusa

Gain Better User Adoption the Design Thinking Way. User adoption is not something that evolves at a particular point of a product development life cycle. Companies should always consider the design of user adoption as a primary part of their entire product life cycle. What Is Design Thinking? What Is User Adoption?

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Maximizing Venture-Backed Company Success: The Importance of VC Investment in Operating Partners

Tullio Siragusa

Additionally, fractional CxOs are often more flexible in terms of their availability and can be brought on for specific projects or initiatives as needed, giving portfolio companies the ability to scale their executive team as their business grows. This could include areas such as sales and marketing, product development, or human resources.

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5 Steps To Structure A SaaS Marketing Team In 2021

The Human Factor

Team building is hard. . This team-building drill becomes harder when you are recruiting your SaaS marketing team. This will ensure you have a comprehensive team that is equipped to support every facet of the marketing needs of your SaaS company. . At the core, any high-performance team has one similarity.

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Using End-to-End Visibility to Scale and Streamline Automotive Production

Planview

This blog discusses the critical role of end-to-end visibility in scaling and streamlining automotive production. A Shifting Reality for the Auto Industry Automotive companies are increasingly confronted with the intricate task of synchronizing software development timelines with deadlines for vehicle launches.