Leapfrogging

MARCH 15, 2024

The Age of AI and Business Strategy Understanding AI-Driven Rapid Change In the current landscape, AI-driven technologies are reshaping industries at an unprecedented pace. Artificial Intelligence is not just a tool but a revolutionary force, catalyzing fundamental changes in how businesses operate, compete, and deliver value.

Strategy 100

Strategy Strategy Change Underperforming Technical Team 100

BrainZooming

MAY 29, 2020

Dramatic changes in my activities throughout this pandemic took precedence. Zane Clark of the Specialty Equipment Market Association (SEMA) reached out in early April to discuss a multi-part webinar series for the association’s members on how to restart their businesses. It’s been weeks since the last Brainzooming blog. Mike Brown.

Strategy 59

Strategy Strategy eBook Strategic Thinking 59

BrainZooming

APRIL 6, 2016

The event is the Brand Strategy Conference. Our content addresses collaborative ways to strategically engage employees in creating and delivering the best brand experience. Strategic Thinking Questions to Identify What Matters for a Brand. Strategic Thinking Exercises – 5 Questions to Test Vision Statement Impact.

Engagement 40

Engagement Strategy Strategy Strategic Thinking 40

BrainZooming

OCTOBER 4, 2016

I attended a presentation on cultivating a creative culture delivered by Michael Perman, formerly of Gap, at The Marketing Conference last week in San Francisco. ndspark, the sessions brought together thirty team members from The Gap in three-day “mini-TED conferences” to capitalize on creative diversity.

Groups 91

Groups Creativity Conference eBook 91

BrainZooming

AUGUST 13, 2018

Years ago, I attended a services marketing conference sponsored by a prominent university. And how do you REALLY know what factors are driving changes in expectations? Explore their marketing materials, content marketing, and accessible customer communications. This is easier done in consumer markets.

Disruption 45

Disruption Strategic Thinking Survey eBook 45

BrainZooming

MARCH 21, 2016

I’ll be presenting a Brainzooming workshop on internal branding strategy at the Brand Strategy Conference in New York, April 6-8. The workshop, while drawing on material from my Fortune 500 work, springs from multiple conversations at the 2015 Brand Strategy Conference. 3 Keys to Engaging Your Internal Brand Team.

Engagement 40

Engagement Strategy Strategy eBook 40

BrainZooming

SEPTEMBER 29, 2017

“Inside the Executive Suite” from Armada Corporate Intelligence featured an article this week with strategic planning questions based on Amazon. Inspired by an article in The Wall Street Journal by professor Scott Galloway, they lay out five strategic imperatives Amazon uses to disrupt markets and grow.

Strategy 73

Strategy Strategy Conference Marketing 73

BrainZooming

NOVEMBER 4, 2015

I recorded a video for the Specialty Equipment Market Association (SEMA) that ties into my presentation at their conference on creative thinking skills and “Taking the NO Out of InNOvation.”. The answer to the question is to change the nature of the conversations you are having when you are working on the business.

Creative Thinking 40

Creative Thinking Creativity eBook Strategic Thinking 40

Leapfrogging

MARCH 15, 2024

To survive and thrive, it’s critical that you recognize the signs of disruption and understand the necessity of adapting to these changes. For insights on staying ahead of the curve, consider exploring creating business strategy in a world of AI-driven rapid change.

Disruption 100

Disruption Strategy Strategy Underperforming Technical Team 100

Adam Hartung

FEBRUARY 24, 2016

This was the telltale sign of a retailer that had focused on beating up its suppliers for years, cutting them out of almost all margin, without thinking about how it might need to change its business model to grow as competitors chopped up its traditional marketplace. WalMart is huge.

Trends 36

Trends Competition Company Marketing 36

BrainZooming

AUGUST 29, 2016

To put it succinctly, Diane came in and kicked my creative and content marketing ass in the nicest possible way. In late September 2016, I’ll be co-presenting and hanging out with Whip-Smart Wordsmith, Emma Alvarez Gibson , at the Social Media Strategies Summit and Marketing Conference in San Francisco.

Collaboration 68

Collaboration Meeting eBook Strategy 68