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Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A

Tullio Siragusa

Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A Post-merger and acquisition integration can be a complex and challenging process. One of the most critical aspects of successful integration is unifying the sales and marketing functions of the newly merged or acquired organization.

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Thought Leader and Influencer Interview with Adora Nwodo, Software Engineer, Microsoft

Thinkers360 - Thought Leader Interviews

In this edition, we speak with Adora Nwodo , Software Engineer at Microsoft. Adora is a Software Engineer currently building Mixed Reality on the Cloud at Microsoft. Thinkers360: Tell us a bit about your background and areas of expertise AN: I am a Software Engineer currently building Mixed Reality on the Cloud.

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AI Meets Design Thinking: Crafting a People-Centric Business Future

Tullio Siragusa

AI Meets Design Thinking: Crafting a People-Centric Business Future Imagine this — a customer service agent can deeply empathize with a frustrated customer because an AI assistant analyzed the customer’s tone and background to provide insights ahead of time. But what drove this change? We transitioned from B2B or B2C to P2P.

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Using Generative AI to Drive Corporate Impact

TechEmpower Innovation

AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. By automating routine and complex tasks alike, AI allows engineers to focus on innovation and strategic tasks.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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Capturing Attention in the Digital Age: A Design Thinking Approach

Tullio Siragusa

Capturing Attention in the Digital Age: A Design Thinking Approach In the modern digital landscape, attention is the new currency, surpassing traditional commodities in value. Having explored the complex landscape of the attention economy, let’s now look into how Design Thinking serves as a strategic tool in navigating this environment.

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Redefining Conflict Resolution: The Design Thinking Way

Tullio Siragusa

Redefining Conflict Resolution: The Design Thinking Way Business conflicts have been a staple challenge since the advent of commerce. Among the most promising approaches is Design Thinking, traditionally associated with product design and user experience but increasingly recognized for its potential in resolving disputes.