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Successful Product Development Campaigns Highlight the Power of Crowdsourcing

IdeaScale

Smart crowdsourcing yields successful product development. Product design teams can often feel they lack the most important voice in the process: The consumer. From toy companies to coffee to hotels, here are brands that leveraged crowdsourcing to encourage innovation.

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Using Generative AI to Drive Corporate Impact

TechEmpower Innovation

At TechEmpower , we’ve used LLMs as part of marketing strategies where you can find and classify companies, personalize outreach campaigns and have personalized drip campaigns. It plays a crucial role in product development too, where generative AI speeds up design processes, streamlines testing, and tailors user experiences effectively.

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Customers Prefer to Crowdfund Products They Can Improve

Harvard Business Review

Platforms like Kickstarter and Indiegogo have not only broadened access to funding to companies that might struggle in the capital markets but have also transformed the way companies connect with consumers during product development, replacing focus groups with real customers who have a stake in the final product.

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Wolters Kluwer Podcast – How Innovation Awards Can Fuel Business

IdeaScale

On the IdeaScale podcast , WK chief strategy officer Atul Dubey discusses how the company built its Global Innovation Awards as part of its innovation strategy. Due to that broad range of industries and products, “competition doesn’t necessarily come from a nontraditional peer set. A Need For Innovation. Better Results.

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New Year’s Resolution: Catch Up on These Must-Read Innovation Blogs from 2019

IdeaScale

Check out our top innovation blogs from 2019 for tips on transforming your product, process, market, and more. Brainstorming is where innovation and product development strategy begin, but sometimes you need a little push to get started. Crowdsourcing is a great way to assemble data for product innovation.

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How Innovation Awards Can Fuel Business Growth

IdeaScale

Wolters Kluwe r is a global provider of information, software solutions and services for professionals: in the healthcare, tax, finance, audit, risk, compliance, and regulatory sectors. This is a company-wide competition encouraging the development and implementation of innovative solutions. We focused on three things.

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Working together to shape innovation for meaningful change

Paul Hobcraft

Alignment and objectives within this post In this post, I will outline the eight focal points and explain how working with them will align individuals, teams, and companies to generate a dynamic innovation landscape. Embrace the diversity of opinions to gain different opportunities.

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