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Discontinuous Innovation: Transforming Industries & Creating New Markets

Qmarkets

By definition, it refers to the introduction of groundbreaking products or services that fundamentally change market dynamics, often rendering existing solutions obsolete. This form of innovation doesn’t just improve on existing products; it completely redefines them, creating entirely new markets and consumer behaviors.

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First-Mover or Fast-Follower: Which is the right innovation strategy for you?

Idea to Value

What makes more sense: To be the first player in a brand new market, able to be the first (or only) company which customers buy from? To wait until other companies have proven there is a market for a new offering, and then quickly develop and scale your own? This can require significant marketing and sales effort to change.

Strategy 257
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Building an Agile & Innovative Organization

Idea to Value

There are great many companies and leaders that obsess about their market share, competitors, or technological prowess. If your technology doesn’t create value for customers, they won’t buy it. If you don’t have customers, your market share is zero. Need a contract reviewed by your legal team?

Agile 302
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Examples of Data Science projects to help you leverage results

mjvinnovation

Regardless of industry or size, organizations that want to remain competitive in the era of Big Data need to develop and efficiently implement Data Science capabilities – or risk being left behind. in Data Science at Harvard Business Review : “First, data scientists create a solid database to carry out a robust analysis.

Data 52
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Urgent Message for CMOs of Challenger Brands

Brunner

At the core of those learnings is the impact a firm’s digital competency has on virtually every area of business, particularly marketing and customer service. The good news for you – speed to market can be an advantage for challenger brands – because they can be more nimble than larger competitors.

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How To Build a Scouting Team Within Your Organization

eZassi

If your organization is focused on adjacent, incremental or breakthrough technologies you will need a strong scouting team to get the work done. It all begins with budget planning and understanding your market. They conduct research in specific areas and write technical reports detailing procedures, outcomes, and observations.

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The AQX Series: A Convergence of Internal and External Data for 360 Analytics

Anaqua

In the third post of our blog series, we spoke with Vincent Brault, Senior Vice President of Product and Innovation, about the importance of analytics and how new technology is helping to reshape its use in the IP industry. Nancy: We hear a lot of buzz about a 360 view. This is all very important and can be found within the business.

Data 58