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Leveraging the Potential of Generative AI to Drive Business Success

Daniel Burrus

In the evolving digital landscape, the term “artificial intelligence” (AI) is no longer an alien concept. What’s more intriguing is the advent of generative AI that’s poised to revolutionize various business sectors.

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Boosting Innovation: Harnessing AI for New Product & Service Development

Leapfrogging

The Intersection of AI and Innovation Management Defining Innovation Management with AI Innovation management refers to the process and activities that organizations use to manage and nurture new ideas into marketable products and services. Market Analysis Predictive analytics forecast market acceptance and potential success.

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Has innovation changed over the last ten years?

Paul Hobcraft

Today, innovation is seen as a radical process, where organizations create new products, services, or processes that disrupt the market or create new markets 1. Disruptive innovation is the creation of a new value proposition that displaces existing ones 2.

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The Exponential Marketer: Harnessing AI for Revolutionary Growth

Daniel Burrus

You only have two options when it comes to the future of technology in marketing: First, which is unfortunately appealing to many, you can hunker down, sticking to the old marketing tactics to drive sales. This strategy seems safe because others are taking the risks, not you.

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Unleashing the Power of AI in Innovation Management

Leapfrogging

Plus, everyone wondered how AI could be leveraged as a source of process innovation in the innovation management process itself. As I delved deeper into the processes that underpin effective innovation management that AI could transform, I realized the potential for even greater disruption than I had thought.

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Thought Leader and Influencer Interview with Aruna Ravichandran, SVP & Chief Marketing and Customer Officer for Webex, Cisco

Thinkers360 - Thought Leader Interviews

At a Glance Aruna Ravichandran SVP & Chief Marketing and Customer Officer for Webex, Cisco Focus Areas : Marketing, Cloud, DevOps, IT Operations Thinkers360 In-Depth Profile & Portfolio: Aruna Ravichandran Social Media: LinkedIn | X Books: DevOps for Digital Leaders , The Kitty Hawk Venture.

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Want to Put AI to Work? Prime Your Organization With These 5 Shifts

Planview

How do you select the right path for your organization out of all the available paths while keeping AI use responsible and ethical? Pair these considerations with internal and external pressures to rapidly adopt generative AI and scale it, and leveraging AI is easier said than done.