Remove Healthcare Remove Marketing Remove System
article thumbnail

Why Patients Deserve Cannabis-Educated Healthcare Professionals

Business and Tech

Now is the time for clinicians to be educated on the endocannabinoid system and the therapeutic use of cannabis. The medical cannabis market has expanded, too. medical schools’ curricula include information on the endocannabinoid system and/or medical cannabis. Cannabis consumption has become mainstream. Nearly 35 million U.S.

article thumbnail

i3: A market-creating initiative for African healthcare innovators

Christensen Institute

i3 is a pan-African initiative designed to accelerate the commercialization of 60 promising early & growth-stage healthcare companies. The initiative will provide grants, training, a network, and access to market support for these companies. Market-creating innovations are more than products or services, they are systems.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Can Healthcare Marketers Navigate Reporting in a Post-OCR Guidance World that Aims to Protect Patient Privacy? 

Brunner

Last year, a healthcare client told me that they would need to stop tracking their paid advertisements due to new rules from the U.S. Many other healthcare organizations made the same decision. An additional key piece of our new system is a knowledge base built from a well-established marketing mix model.

article thumbnail

The Future of OTC Healthcare

Yet2

This isn’t science fiction; it’s a glimpse into the future of healthcare. The world of consumer healthcare is evolving rapidly, driven by digital innovations. Tools like wearables, data collection apps, and at-home diagnostics are paving the way for a new era of personalized OTC healthcare.

article thumbnail

Five Tech Trends Impacting the Healthcare Industry

Daniel Burrus

Global, national, and local healthcare systems have gone through more change in the past few years than almost any other industry. Five Tech Trends Impacting the Healthcare Industry.

Trends 84
article thumbnail

Levers for Healthcare Innovation

Idea to Value

Healthcare in the United States is in transition. The historical fee-for-service model in the healthcare industry is being challenged and is unsustainable as the future nears. Change will continue with the demand for new approaches for healthcare. This change is immense, impacting nearly every aspect of the health system.

Policies 100
article thumbnail

Calling all innovators: Africa’s electricity market is ripe for market-creation

Christensen Institute

One key strategy to spur this improvement is through market-creating innovations (MCIs), which transform complicated and expensive products into products that are simple and affordable, making them accessible to a whole new segment of people for whom there was always underlying demand, but no adequate solution on the market.

Marketing 105