Sniff for Myth
CorporateIntel
APRIL 29, 2024
The mantra of modern business decision-making is often tied to the basic concept of data-driven reasoning. If you hold a leadership position within an organization, you know that understanding data is a mandate. Data is the foundation for supporting a thesis, building consensus around a point of view, or building an argument for change. Data won’t tell us everything we need to know, and data can easily be misinterpreted, but if we aren’t looking at objectively collected data in formi
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