Planview

MARCH 3, 2017

Temkin Group recently reported that loyal customers are five times as likely to repurchase, five times as likely to forgive, seven times as likely to try a new offering, and four times as likely to refer. By successfully building a loyal customer base, significant marketing for your business will come from the resulting word of mouth.

Company 45

Company Study Marketing Trends 45

Planview

MARCH 3, 2017

Temkin Group recently reported that loyal customers are five times as likely to repurchase, five times as likely to forgive, seven times as likely to try a new offering, and four times as likely to refer. By successfully building a loyal customer base, significant marketing for your business will come from the resulting word of mouth.

Company 40

Company Study Marketing Trends 40

Adam Hartung

OCTOBER 25, 2015

This week McDonald’s and Microsoft both reported earnings that were higher than analysts expected. Changing accounting for depreciation, inventory, real estate holdings, revenue recognition, new product launches, product cancellations, marketing investments — the list is endless. McDonald’s profits rose 23%.

Leadership 36

Leadership Marketing Report Competition 36

Innov8rs

MARCH 26, 2023

Strategy is often made by elite teams and can thus be limited by their biases about competitors, customer needs, and market forces. Christian reports that corporates with open-minded leadership have over 50% of all strategic initiatives open. Formulating and executing a sound organizational strategy is complex.

Disruption 52

Disruption Strategy Strategy Groups 52

The BMI Lab Blog

DECEMBER 6, 2017

Massive investments, a huge market and the hiring of worldwide talent has boosted the Chinese innovative ecosystem. For instance, in Q3 2017, Tencent, the Chinese Internet company that developed WeChat and QQ, overran Facebook in terms of market value. BYD became the second largest battery company in 2002.

System 58

System Innovation Entrepreneurship Policies 58

Matthew Griffin

MAY 26, 2015

Company Executives are increasingly compelled to report profit in percentage terms so naturally they promote and reward the behaviours that increase margins. No other metric more important to an organisation than its profitability.

Technical Review 40

Technical Review Software Review Competition Course 40

Boxes and Arrows

APRIL 9, 2010

8 In both 2002 and 2007, a study of 1,178 adults found that on average, people had about 10 friends they meet or speak with at least weekly (10 strong ties). One study showed evidence that “an increase in positive comments about a mobile handset typically appeared a month or two before an increase in market share for that handset.&#

Design 108

Design Technical Review Study Examples 108

Boxes and Arrows

APRIL 11, 2010

I sold in 2002, the same way I’ll sell this banana later on. Because it’s marketing. It’s easier to market all those zeros. But that was a proactive way in the year 2000, I bought into the thing, of doing an annual report of the United States of America. laughter] But not for eight figures.

Conference 73

Conference Project Course Groups 73