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Less than half of people would describe themselves as creative

Idea to Value

Often when I am giving workshops or keynotes around creativity, especially in a corporate setting, I will ask the participants to anonymously vote on whether they are creative or not. You would be surprised how many people believe that they are not creative. multiple answers possible, one of which was “creative”).

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What is Creativity? The Definition, history and science of creativity

Idea to Value

What is creativity? What makes some ideas and things creative, while others are not? What is the definition of creativity? What is the history of creativity? And why is creativity important? What is the definition of Creativity? Creativity can be hard to define.

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How much luck do you need to be creative?

Idea to Value

However, in the 200m butterfly in London 2012, Phelps was beaten by South Africa’s Chad Le Clos by just five one-hundredths of a second. When it comes to the creative fields and innovation, there are thousands of stories where someone appreciates how lucky they were. Lucky in one race, unlucky in another.

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16 Creative Thinking Questions from the Most Innovative Companies

BrainZooming

The 2018 Fast Company Most Innovative Companies issue arrived Saturday. It’s always a wonderful inspiration for strategic and creative thinking questions (plus it’s exciting that we have a current client among the companies recognized). 16 Creative Thinking Questions from the Most Innovative Companies.

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Functional fixedness bias, and how to overcome it

Idea to Value

As described by Anthony McCaffrey in 2012 , the GPT asks a series of two questions to participants when they are being challenges with describing an object: “Can this be decomposed further?”. One potential method to overcome functional fixedness is called the Generic Parts Technique. Does this description imply a use?”.

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The Innovators’ DNA in a Design Infused Company

Be-novative

Whether a company has ten or hundred thousand employees, it has access to an untapped resource of unique, diverse and broad perspectives and insights that employees of these companies don’t share effectively. Truly innovative companies don’t just design for customer experience.

Design 52
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The Detriments of a Command-and-Control Culture and the Power of Design Thinking

Tullio Siragusa

Traditionally, some companies have adopted a command-and-control culture, with a hierarchical structure that emphasizes strict obedience and a top-down approach to decision-making. Result: Kodak’s failure to innovate and adapt to digital technology ultimately led to bankruptcy in 2012.