Paul Hobcraft

Linking sense of innovating purpose

Paul Hobcraft

Linking innovation needs constant evolving and recognizing. I have been working through my innovative points of focus, those that have, for me, my innovating purpose that needs constant referencing back and adapting to the future needs of innovation.

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Building the use of the innovation work mat as a compelling business case

Paul Hobcraft

The Executive Innovation Work Mat as a compelling business case.

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Innovations linkages to Strategy is vitally important

Paul Hobcraft

I have just finished the second of a planned series with one of my favourite long-term collaborators Jeffrey Phillips. The link to this conversation is here , it is just over 15 minutes long. as a conversation between us, where we emphasise the important linkage between innovation and strategy.

Innovation Ecosystem Understanding through an AI-driven approach

Paul Hobcraft

I always find it interesting when different though-strands seem to collide. You can put that down to serendipity, fate, luck or just being in the right spot at that time.

The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

Sustainability will increasingly come through innovation ecosystem designs

Paul Hobcraft

Making Sustainability central to our future innovation capability building will be through the adoption of taking on a new open ecosystem approach.

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The lost innovation pathway

Paul Hobcraft

Credit Chrisnaton, Flickr. I was recently working through a set of older presentation files today and came across this extract concerning innovation again and thought I must share this. Sadly, it rings true as much as it did those (many) years back.

China the story of innovation and disruption.

Paul Hobcraft

part Image credit Knowledge @ Wharton. Disruption is all around us; it never seems to go away; it simply appears in a different and often entirely new form. The result is the same; it disrupts what we know and often in how we suddenly need to set about doing it differently.

Accelerating Clean Energy Innovation

Paul Hobcraft

“Without a major acceleration in clean energy innovation, reaching net-zero emissions by 2050 will not be possible.”

The trough of innovation disillusionment

Paul Hobcraft

Should innovation be this boring? You get this increasing sense that the ‘fizz’ has gone out of the innovation bubbly, we are seemingly in a trough of innovation disillusionment. The innovation party presently feels a little flat.

East meets West in understanding Innovation Cultural Orientation

Paul Hobcraft

East and West- the different meeting points in understanding. I lived for about fifteen years in Asia and the before, and in the in-between period, I travelled around the region a fair amount.

The Ultimate Guide to Executive Recruiting

Sourcing the right executive candidates and filling key managerial roles in an organization can be difficult, even in the best of times. Download this eBook to level up your discovery process, talent sourcing, and strategies for reaching your best-fit candidates.

Providing the glue in the common language, communications, and context needed for successful innovation

Paul Hobcraft

The Tower Of Babel by Pieter Bruegel the Elder (1563).

Transforming What? Delivering Future Impact

Paul Hobcraft

Delivering Future Impact on Performance. As demand is more volatile today what becomes more important is the work to be done , not the work done. Surprisingly Adam Smith identified this important difference back in 1776.

Getting back to the Future about Innovation

Paul Hobcraft

Paul Hobcraft and Jeffrey Phillips in conversations around innovation. I have just finished the first of a planned series with one of my favourite long-term collaborators Jeffrey Phillips. Here is the link to the recording.

The value of three horizon mapping for a Sustainability Journey.

Paul Hobcraft

Sustainability is one of the hottest topics in the business world at present. There is a hunt to find a new growth engine for a business and fundamentally show the pathway to a sustainable future.

Tackling Societal Challenges through innovation ecosystem application

Paul Hobcraft

Tackling Societal Challenges with Ecosystem collaborations.

12 Plays to Kickstart Your Recruitment Process

To stay ahead in this race, every recruiter needs a good playbook. In this eBook, we lay out 12 recruiting plays that can automate key steps in your recruitment process, helping you reduce both the cost and the time it takes to hire the best candidates.

Our innovation era: creative destruction or destructive creation- which?

Paul Hobcraft

I keep coming back to the dilemma often faced in innovation- do we practice “creative destruction” or “destructive creation? We are entering some perilous times in climate change and what this will mean in destruction in what we know, what we value and what we are used to.

The critical interplay among innovation, business models and change

Paul Hobcraft

The critical interplay among innovation, business models and change. Jeffrey Phillips and I have collaborated over a number of years and I have always felt these have been highly productive, original in thinking and truly valuable.

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Thinking sustainability needs a mix of future scenarios.

Paul Hobcraft

The accelerating need to build a sustainability pathway. Sustainability is rising to be top or close to the top of a boards agenda.

We are falling badly behind on our invention in technology for the Energy Transition

Paul Hobcraft

No energy transition will be achieved without invention and innovation, yet we are failing badly at present to fund research, development and in deployment.

12 Tips for Selling to the C-Suite

The question for sales pros is this: Are you ready for the challenge, and opportunity, of selling to the C-suite? The following 12 tips can help ensure that you and your team are.

Going beyond the known of today

Paul Hobcraft

There are so many places where innovation is essential within the Energy Transition, due to the magnitude, size, and complexity of the change needed to achieve a decarbonized world. There is a world of innovating possibilities.

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The Critically Important Innovation Narrative

Paul Hobcraft

Whatever we do, we do far better when we become emotionally connected. Often understanding a good story builds this emotional connection or simply puts you off. Stories can inspire and spark even greater ideas.

My own transformative dynamics of disruption

Paul Hobcraft

The Gordian Knot We Are All Facing. I can honestly say I have been back at school for the past months. This remote learning stuff has been hard, challenging but stimulating. Let me tell you about this as it recognises how things are changing in our world and certainly in my world, in particular.

Why do we have difficulties to self-disrupt?

Paul Hobcraft

“Why do we always seem to have internal difficulties to self-disrupt?”. Now that is an interesting question. My quick and simple answer is to look at all the internal constraints you can see, or those around you can add to your list or the ones you place on looking outside your own organization.

The Power of Conversation Intelligence

This eBook will answer all your questions and more on Conversation Intelligence (CI) by providing a complete overview and its need in Revenue organizations - delivering impact from your Sales Development Representatives all the way to the C-Suite.

Confronting Your Darwin Effect through Innovation

Paul Hobcraft

Confronting Your Darwin Effect through innovation. It is so hard to let go! It is so often harder to carry on, but determination prevails!

Building the Innovation Business Case

Paul Hobcraft

The building always the Innovation Business Case offers a unique approach to tackle one of the real problem areas within innovation- making the case compelling. One of the toughest aspects within Innovation is making the Business Case.

Setting the right innovation challenge

Paul Hobcraft

Image Atos [link]. Atos is a global leader in digital transformation. Atos employees 110,000 across 73 countries with annual revenue of Euro 12 billion.

I aim to put more innovation into the front end of Energy

Paul Hobcraft

I see the front end of energy as the critical feeding-in point for the energy transition. So what does this means exactly? The front end of energy for me is the point of discovery and validation. It is the place I feel I can make the best contribution within the energy transition.

100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

Building our understanding of the factory of the future

Paul Hobcraft

Siemens Digital Enterprise SPS Dialog Results. Last week, Siemens had a really valuable virtual event called their “ Digital Enterprise SPS Dialog “ Those that missed it you can watch previous sessions on-demand at any time via “Recordings”.

We need to shift from scalable efficiency to scalable learning.

Paul Hobcraft

We need to shift from scalable efficiency to scalable learning but how can we liberate creative energy, how can we achieve higher engagement?

Why we should focus on Innovation Governance

Paul Hobcraft

I am working with Jeffrey Phillips , a long-term collaborator on “all things concerning innovation.” ” We have just had our third short conversation of a five-part series on Innovation Governance.

Human-centred innovation in a digital world.

Paul Hobcraft

Today we are facing many current disruptions where we need to react fast and intelligently. There are many situations we are facing that are a race against time.

Your Guide to Using Conversational Marketing to Drive Demand Generation

What is conversational marketing really about? This guide will examine the market forces at play, shifting buyer trends, how to leverage conversation marketing, and the tactics involved in adopting it for a B2B demand generation strategy.

Connecting innovating value comes from Ecosystem thinking

Paul Hobcraft

Ecosystems can offer so much connecting value out there to ‘form’ around. We are witnessing a very radical change, driven by technology, increasingly disrupting and breaking down past traditional boundaries, partly built to defend positions so as to achieve economic scale.

The Cascading Innovation Effect.

Paul Hobcraft

Visual source; [link]. We need to think about a choice-cascade integrative model for innovation. Often we fail to understand our role in contributing to innovation; we need a cascading effect.

Leadership Alignment Work Mat for making Innovation fully connected.

Paul Hobcraft

I do believe the value of working the seven domains of this framework, named the Leadership Alignment Workmat has significant value within and across any organization.

Going beyond the 5 bold steps offered to Reimagine the American Innovation Agenda

Paul Hobcraft

I have been reading a report written by Stephen J Ezell of the Information Technology and Innovation Foundation (ITIF) along with a guru of innovation, John Kao, of ILSi on their concerns that something is amiss with the U.S. innovation system.

LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.