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The Modern Rental Market According to the Experts

Business and Tech

Real estate industry leaders share their insights on how the rental market has evolved in the face of COVID-19 and rapidly advancing technology. How has technology helped empower the modern property manager? Elizabeth Francisco: Property managers must have online tools to engage with their renters and meet them where they are.

Marketing 264
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Exploring the Connection between Idea Management and Customer Experience

IdeaScale

Managing the innovation process can help you improve customer experience with your brand.?. The key is standing out from the competition, but this isn’t always easy. This process, known as idea management, is what drives business and improves the customer experience. The Idea Management Solution.

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Programmatic buying: The high-tech, data-driven way to manage ad buys in real time — and drive business results

Brunner

Gone are the days when advertisers had to rely on a tedious process of negotiating deals with individual account reps channel by channel, committing to ad buys, and waiting for days to receive data. These systems, called demand-side-platforms, or DSPs, allow advertisers to place ads across a number of platforms. “We’re

Data 52
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How to Stay Ahead of the Game in a Fast-Changing Industry

IdeaScale

At the intersection of modern technology and advertising, digital marketing is one of the fastest changing industries in the world. And to stay relevant in digital marketing, you need to be innovative. And perhaps one of the most competitive and technology-dominated industries is digital marketing.

Industry 213
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Strategies for Successfully Establishing Sales in a New Market

Tullio Siragusa

Strategies for Successfully Establishing Sales in a New Market Entering a new market can be a daunting task for any sales leader. It requires a strategic approach and a deep understanding of the target market to be successful. Developing a sales plan is a critical step in establishing sales in a new market.

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Marketing Mix Modelling: Maximizing the Impact of Marketing Spend

Acuvate

Marketing teams in most CPG organizations mostly use primary and secondary research data available, to optimize their marketing strategy. While this is important, you may be missing an important piece of the puzzle if you’re not taking into consideration the effectiveness of your marketing outreach too.

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8 Types of Innovation in Business: A Comprehensive Guide

Qmarkets

It’s the secret sauce that has transformed startups into tech giants and turned traditional businesses into market leaders. Innovation isn’t just about the next big idea; it’s a multifaceted strategy that businesses employ to navigate through the twists and turns of today’s dynamic markets.