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How to Stay Ahead of the Game in a Fast-Changing Industry

IdeaScale

At the intersection of modern technology and advertising, digital marketing is one of the fastest changing industries in the world. At Level Up Digital , we help companies navigate this ever-changing landscape of advertising on these platforms. And in the field of digital advertising… read up on marketing news.

Industry 213
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Taking Final Ideas to Market is the Hardest Part

Paul Hobcraft

I love the association of the “fuzzy front end” with ideas, brainstorming and all those creative energies bringing ideas to life, but sadly unless that final ‘rugged terrain’ at the back end is not traveled we never see the innovation come to life in the market place. Execution is the place where you can hone your judgment better.

Marketing 235
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The importance of targeting nonconsumption

Christensen Institute

Through the experience, Sony executives learned that it wasn’t enough to simply make a good product. In time, other Japanese companies like Toshiba and Panasonic developed their own products to compete with Sony, spurring jobs in electronics design and manufacturing as well as sales, distribution and advertising.

Marketing 111
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Thought Leader and Influencer Interview with Dr. Cynthia Young, Founder & CEO, CJ Young Consulting

Thinkers360 - Thought Leader Interviews

it was like drinking from a firehose learning everything from how to wear my uniform, to the chain of command, and how to tell military time. I recognized that I had been using knowledge management (KM) practices with my Navy teams so that it was easy to pick up and learn the formal terms in KM which is what I consider my area of expertise.

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Digital Learning and the Realtime Marketing Lab Tour in a City Close to You!

BrainZooming

Suppose you are a marketing professional or a non-marketing leader wanting to go deep in learning about what digital marketing should be doing for your organization’s success. Digital Learning and the Realtime Marketing Lab Tour. Interested in learning more and registering for this exclusive offer? Chicago, September 21, 2015.

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Thought Leader and Influencer Interview with Maribel Lopez Founder and Principal Analyst, Lopez Research LLC

Thinkers360 - Thought Leader Interviews

During my meetings with tech buyers, I learn about their challenges with technology adoption and how they’d like to evolve their business. Some weeks, I spend 2-3 days with technology vendors in private NDA industry analyst sessions learning about the current technology and upcoming roadmaps. I read constantly.

Video 52
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Thought Leader and Influencer Interview with Jamie Crump, President, The Richwell Group

Thinkers360 - Thought Leader Interviews

If I am not traveling for business, a typical day includes several Zoom meetings, perhaps a webinar or client workshop, writing for publications, contracts, statements of work, RFx, and other client work. Travel days consist of site visits, speaking engagements, and conferences.

Groups 59