Leveraging Design Thinking for IT-Business Alignment in Prioritizing Mission-Critical Needs
Tullio Siragusa
JULY 10, 2023
Conversely, business teams prioritize market-driven factors, such as customer experience and revenue growth. This discordance can lead to a lack of collaboration and a rift between IT and the rest of the organization. For instance, consider a hypothetical global bank launching a new online banking system.
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