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Branding Strategy – 3 Keys to Engaging Your Internal Brand Team

BrainZooming

I’ll be presenting a Brainzooming workshop on internal branding strategy at the Brand Strategy Conference in New York, April 6-8. The workshop, while drawing on material from my Fortune 500 work, springs from multiple conversations at the 2015 Brand Strategy Conference. The discussions focused on when employees should be brought into branding strategy decisions. 3 Keys to Engaging Your Internal Brand Team.

5 Keys to Engaging Employees in Innovation Strategy – Our Buy-In Manifesto

BrainZooming

Reviewing the innovation strategy challenges business executives identified when downloading Brainzooming eBooks , they frequently mention gaining “buy-in” for significant change initiatives. There are so many ways to botch involving employees (and community members, if that’s your audience) in developing and successfully implementing an innovation strategy. Here are five keys we’ve found for successfully engaging employees in innovation strategy.

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5 Employee Engagement Ideas When Turnover Is High

BrainZooming

I debuted a presentation on “Results – Creating Strategic Impact,” our mini-book on employee engagement ideas to boost an organization’s strategic thinking. The question was whether it makes sense to try and engage employees in the ways I discussed when they aren’t likely to be around for very long. 5 Employee Engagement Ideas for High-Turnover Employees. Have them share suggestions for things they would experiment with, change, or definitely keep as is.

Innovation Strategy – Here, There, and Everywhere

BrainZooming

While there’s more to come in the months ahead, here are highlights of a couple of innovation strategy presentations this week to very different groups. Innovation Strategy in Your Organization – An Innovative Workplace Culture. Meaningfully engaging employees when inviting them to share ideas. Encouraging and supporting organizational change. Innovation Strategy across a Community – Forward to the Future.

Organizational Change – 15 Articles for Unfreezing a Team

BrainZooming

mini-Book, we ask a question about the biggest strategy implementation opportunity or challenge the individual is facing in his or her organization. One reason for asking the question is to identify organizational change topics we can address here. The clarity and directness of this strategic challenge prompted me to assemble this list of organizational change articles focused on these three areas. Creating Organizational Change and Change Management – 4 Strategy Options.

4 Vital Characteristics of Collaborative Strategy Leaders

BrainZooming

What leadership skills are necessary to successfully champion a collaborative strategy ? A client fully immersed in developing and implementing a collaborative strategy asked that question. Since we’re involved at the heart of driving the process to develop a collaborative strategy, we navigate our way through the development process based on an organization’s specific culture enablers and quirks. 4 Vital Characteristics of Collaborative Strategy Leaders.

11 Fun Strategic Planning Ideas to Stop Strategy Snoozefests!

BrainZooming

That happens when strategic planning becomes too complex, gets detached from real business issues, or the whole process focuses on trying to complete cumbersome strategy templates. If you’ve been frustrated in your efforts to challenge the strategic planning status quo, we have good news: There’s hope, and you can change all the bad things about how a boring strategic planning process ! Do your organization’s strategic planning meetings turn into annual snoozefests ?

Answering Reader Questions on Strategy and Innovation Challenges

BrainZooming

We routinely ask those of you downloading Brainzooming strategy and innovation eBooks to share – if you are willing – the opportunities and challenges you are facing at the time. Here are their comments on opportunities and challenges, along with links to Brainzooming posts addressing the strategy and innovation situations they face: People and Organizational Issues. Engaging Employees in High Turnover Situations. In the new Brainzooming strategy eBook 321 GO! ,

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Identifying the Value of Crowdsourcing: A Talk with Dr. Zoe Szajnfarber

IdeaScale

Traditional approaches to creating innovation strategies are no longer providing effective solutions. Dr. Szajnfarber’s degree from MIT in aerospace engineering and experience working in the industry have changed the way she views problem-solving.

Community Collaboration Workshops Come in All Sizes

BrainZooming

Last week was diverse in the Brainzooming world, as we were engaged in serving clients across many different aspects of what we do. On Wednesday, I delivered the closing keynote at the Real Time Marketing Lab with a mini-workshop on using strategic thinking super models to help C-suite executives understand social networking and content marketing strategy. That is a huge change, and opens the door to some radically different future workshops.

Strategic Thinking Exercise – Use a New SWOT Nobody Expects

BrainZooming

Going into a strategy meeting today that is sure to be a snoozer ? Even if you are going into the meeting with the same old people , the same old topics, and the same old expectations to just get a strategy done and put into a notebook on a shelf so you can go back to doing what you’ve always been doing, there is hope! In many companies, the list of items on the SWOT analysis does not change all that much from one year to the next. Are you up for changing that?

7 Strategic Thinking Questions When Things Aren’t Working

BrainZooming

While I didn’t start with a formal group of questions, here are seven strategic thinking questions that helped me quickly identify potential changes to the plan and settle on the best possibilities: Is there something that IS working that I can work with more? 10 Keys to Engaging Stakeholders to Create Improved Results. Creating Strategic Impact” Leaders are looking for powerful ways to engage strong collaborators to shape shared visions.

Strategic Visioning Exercises – 14 Articles for Creating a Vision Statement

BrainZooming

Strategic Planning – All the Strategy Roles You Need. Creating Change and Change Management – 4 Strategy Options. 10 Lessons for Engaging Your Employees to Create Stronger Results. In short they need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage more employees in strategy AND implementation success.

12 Resources to Lead a Strategic Planning Process When You’re New

BrainZooming

Someone downloaded a free Brainzooming strategy eBook, noting his biggest strategy challenge is “how to do a strategic planning process when you are new.” While leading strategy development in a new company poses challenges (including needing to learn a tremendous amount as you go), it has a comparable number of advantages (Including not laboring under preconceived ideas about how the organization does things). Four Must-Know Ways to Read a Strategy Document.

Strategic Thinking Exercises – 11 Things Running through a Facilitator’s Head

BrainZooming

We facilitated a two-day innovation strategy workshop for an industrial company. The company wants to make significant changes to a major production process. During the innovation strategy discussions, we addressed the production process changes from five different perspectives. In each of the five mini-innovation strategy workshops, we had a group of core team members, plus people familiar with each perspective.

Strategic Planning – 3 Surprising Ways Online Collaboration Works

BrainZooming

When discussing a strategic planning or innovation strategy engagement with a client, we use the graphic below to design our recommended approach. We use multiple ways to gather input to ensure that by the time we bring a bigger group together for an in-person visioning workshop we’ve fully exploited more efficient, lower-risk, lower-investment formats to engage participants and solicit input for strategic planning.

12 Questions to Jump Start Your Strategic Planning Process

BrainZooming

Seriously, we started in April, laying out how we’d approach everything so that by the time we engaged the rest of the organization in mid-summer we had everything ready to go. What do we need to change about the upcoming strategic planning process to make it more effective and efficient? If you need help to speed up the process, actively involve more employees, or make planning more productive than it has been in the past, contact us.

10 Project Planning Questions for Launching New Programs

BrainZooming

What is the business strategy behind launching this new program? What implementation steps are set, and which are still open to change? 10 Lessons for Engaging Your Employees to Create Stronger Results. In short they need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage more employees in strategy AND implementation success.

Abruptly Halting the Cluster F%@k of Business Meetings

BrainZooming

The thing is, there’s a different way to structure business meetings to help a group come together and collaborate in an innovative, productive way. We create these types of radically different (and beneficial) business meetings for clients , in large part, by bringing together the right people in the right settings with the right structure to allow them to be productive and successful participants. 10 Lessons for Engaging Your Employees to Create Stronger Results.

4 Challenges Facing Embedded Services Organizations & How to Solve Them

Planview Blog

A core part of this focus and commitment is serving ESOs as they work to streamline their product and customer strategy and adapt to meet the varying needs of their customers. ESOs are typically part of a product company.

7 Organizational Harmony Principles from Dayton Moore

BrainZooming

10 Keys to Engaging Employees to Improve Strategic Results. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. I had the opportunity to see Dayton Moore, General Manager of the Kansas City Royals , discuss his perspective on organizational harmony as he opened the Jump Start 2017 conference in Atlanta. SMC 3 sponsors the annual conference.

Strategic Planning Exercises – 6 Ways to Organize Lists of Ideas

BrainZooming

With those changes, we turned the previous work into a platform to both describe the new initiative and help brainstorm ideas for what new, future programs they could introduce to support it. 10 Keys to Engaging Stakeholders to Create Improved Results. Creating Strategic Impact” Leaders are looking for powerful ways to engage strong collaborators to shape shared visions. They need strategic thinkers who can develop strategy and turn it into results.

Setting Industry Benchmarks Through Client Collaboration

Anaqua

Client needs are ever-changing, which should be reflected in the evolution of their IP solution. Over the years, Anaqua has made it a priority to engage with customers and harness their valuable feedback to help create the market leading IPMS, as recognized by industry analyst Hyperion Research. They defined a new class of enterprise software and set the stage for a company culture that empowers its clients with direct influence on product development.

Creative Thinking Skills – Protecting Yourself from Creative Thinking Challenges

BrainZooming

Disruptive Innovation, Change Management & Taking the NO Out of InNOvation. 10 Lessons for Engaging Your Employees to Create Stronger Results. In short they need strategic thinkers who can develop strategy and turn it into results. This new Brainzooming mini-book, “Results – Creating Strategic Impact” unveils ten proven lessons for senior executives to increase strategic collaboration, employee engagement, and grow revenues for their organizations.

Creativity in Business – 48 Creative Appreciation Ideas

BrainZooming

If you are a leader (or even if you’re not a leader) where creativity in business is under appreciated, how about changing things for the better? An idea aligning with the company strategy. 10 Keys to Engaging Stakeholders to Create Improved Results. Creating Strategic Impact” Leaders are looking for powerful ways to engage strong collaborators to shape shared visions. They need strategic thinkers who can develop strategy and turn it into results.

Strategic Thinking – 6 Ideas to Put a List in Order

BrainZooming

With those changes, we turned the previous work into a platform to both describe the new initiative and help brainstorm ideas for what new, future programs they could introduce to support it. 10 Keys to Engaging Stakeholders to Create Improved Results. Creating Strategic Impact” Leaders are looking for powerful ways to engage strong collaborators to shape shared visions. They need strategic thinkers who can develop strategy and turn it into results.

 4 Ways to Make a Strategic Planning Process Productive

BrainZooming

4 Ways to Make a Strategic Planning Process Productive. What can you do to make strategic planning more productive before, during, and after? Instead of requiring people complete complex strategic planning templates unrelated to daily business, we use productive interactions to change the strategic planning process from completing complex forms into conversations, events, and experiences people engage in and learn from as they participate.

The Innovation Generation Has Arrived

Legacy Innovation Group

Once upon a time, in the heyday of the Industrial Age, a young marketing, design, or engineering student would graduate from college and go to work for a large corporation, slowly melding into the steady, rhythmic din of bureaucratically-managed, organizationally-structured execution work in product development. But that day has long come and gone, and all that has changed now. The Innovation Generation Has Arrived. Oct 04, 2014 | Anthony Mills.

Creative Thinking Activities – 3 Questions to Stop Squandering Diversity

BrainZooming

Based on all The Brainzooming Group experience in helping clients generate new ideas and innovative strategies, diversity is vital to successful creative thinking activities. Let me ask a few questions: Does your organization have all the diversity it needs to uncover creativity and innovative strategies? 10 Keys to Engaging Stakeholders to Create Improved Results. They need strategic thinkers who can develop strategy and turn it into results.

Bring Startup Speed to your Innovation Team with Personas

Your Ideas are Terrible

Ever been in a product strategy meeting and unable to answer this simple question: So who is our customer? Both must find value in your solution to engage. You don’t need pretty designs and glossy diagrams – in fact, putting this much work into production will create resistance to future changes. When I was working on new product innovation for Coca-Cola, I quickly realized the first customer I had to satisfy was The Coca-Cola Company and bottlers.

Unleash Your Visual Superpower!

Boxes and Arrows

In-house designers often have to advocate for design priorities versus new features or technical change. Meaning anyone who provides the vision for a product, whether it be in code, wireframes, comps, prototypes, or cocktail napkins. At a certain point, clients stop listening to the strategy—they just want to get to the pictures. But does that mean that designers should just make pictures and leave the strategy to others? Imagine getting two ideas for a new product.

Stop Building Products No One Wants: How to Experiment Your Way to Success

Moves the Needle

When it comes to the development and commercialization of new products , no one holds more accountability for the product’s ultimate success than the Product Manager. Product Manager” isn’t exactly a title that fits neatly into a box. In most cases, a product manager is someone who works cross-functionally with development, marketing, and customer support in order to map out use cases for new products.

UX Design Careers in 2018 and Beyond: The Future of the UX Designer

Boxes and Arrows

From “webmaster” to “information architect” to “interaction designer” to “UX designer,” we have always been able to adapt what we do in response to changing needs. The reliable way, therefore, to see what designers do is to analyze what they are busy doing, not the titles they hold at slow-to-change enterprises. A review of a recent thesis show provides a good look at the result of design engagement over the course of two years by the graduating class. Product design.

Ideation: Anatomy of a New Product Idea

Taivara

Ideation: Anatomy of a New Product Idea. Getting New Product Ideas Flowing. If you have teams close to customers, working in the field, using your product everyday – they’ll often be a great source for early indicators of where existing products are missing the mark. As product managers or entrepreneurs, curiosity will ensure we always have a plan B. Storming New Product Ideas. We are creatures of habit and our resistance to change is significant.

3 New Year’s Resolutions Every IP Portfolio Manager Should Make for 2018

Anaqua

By Vincent Brault, Senior Vice President of Product & Innovation at Anaqua. Instead of following the same IP plan year after year, IP managers should focus their strategy on aligning their IP with their business, including developing a more concise IP plan, and switch to using smarter and modern analytics. Below are three resolutions that that IP portfolio managers should consider for 2018 to help them devise a high-impact IP and business strategy.

Hunting Innovation: Incorporating Tech Scouting & Corporate Venturing Into Your Internal Innovation Process

Qmarkets

Acquiring a company is a common way to stay relevant in a quickly changing business world. But perhaps above all, the scouting team's mission is to evaluate whether the direction of the potential company or technology to be bought matches with the strategy of the acquiring company. Pre-empt Competitors Your competitors are also on the lookout for the latest technologies to expand their product offerings and win a larger market share at your expense.

Hunting Innovation: Incorporating Tech Scouting & Corporate Venturing Into Your Internal Innovation Process

Qmarkets

Acquiring a company is a common way to stay relevant in a quickly changing business world. But perhaps above all, the scouting team's mission is to evaluate whether the direction of the potential company or technology to be bought matches with the strategy of the acquiring company. Pre-empt Competitors Your competitors are also on the lookout for the latest technologies to expand their product offerings and win a larger market share at your expense.

Make the Commercial First

Boxes and Arrows

Today, digital products like apps and sites require marketing. Many products fail because they don’t solve a need their customers have or because the customer doesn’t know they themselves have a need for the product. Too often the team gets all the way through building the product to find out they can’t explain the product. Every product has at least one scary question to answer: Is it viable? This allows for quick changes.

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