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Using Lean Innovation in the Product Development and Commercialization Process

Moves the Needle

Companies that successfully bring new products to market rapidly, benefit from having a leg up on their competition while diminishing the negative effects of shrinking product life cycles. However, moving a product from lab to market is a process that in itself could use re-invention. It does not include product development.

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Want to Put AI to Work? Prime Your Organization With These 5 Shifts

Planview

She’s led her team in bringing AI to the market throughout this turbulent year. A data governance framework develops trust between you and your customers. So, if you don’t have really good input on your data, you’ll actually have really, really bad outputs.” Invest in educating your teams about AI.

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The Innovative Mentor

IdeaScale

Mentors see themselves as people developers. Leaders can mentor innovators through any of the practical business steps in the value creation process itself: Connecting to emerging market trends and identifying the most significant opportunities. A manager would work with them to develop the business case.

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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.

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A Transformational Growth System for the New Enterprise: Strategy + R&D + Innovation

The Inovo Group

The tight integration of Strategy, R&D and Innovation – and other related growth functions – is critical for an effective Growth Transformation system. They often have their own teams, their own budgets, and their own objectives. This is starting to change. Today, all companies have a variety of functions aimed at growth.

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How to Boost Innovation by Recycling Existing Ideas

IdeaScale

In these early stages of product development, it can sometimes seem like all of the good ideas have already been taken. When you apply this train of thought to innovation, it becomes apparent that some of the most successful products and services in human history were developed by recycling existing ideas. Take the iPod for example.