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Inspiration and hope at the I3 Access to Market event in Nigeria?

Christensen Institute

On December 6, 2022, I got the opportunity to attend the inaugural Investing in Innovation (I3) Access to Market event in Nigeria. First the event was focused on the innovators and, more specifically, connecting them to markets. Investing in market-creating innovations is the key to this prosperity.

Marketing 131
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Ignite Inspiration: Selecting an Innovation Keynote Speaker for Your Corporate Event


The choice of speaker can set the tone for the entire event and influence the mindset of every attendee. Defining a Keynote Speaker’s Impact on Corporate Events A keynote speaker does more than just address the attendees of a corporate event. They imbue the gathering with energy, insights, and inspiration.


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Advancing Hybrid Events Will Enhance Attendee Experience and Build Business Value

Business and Tech

Hybrid events will are here to stay. Event marketers must continually adapt and innovate, with an eye on delivering unified live and digital experiences. . One prevalent idea is that hybrid events are here to stay. One prevalent idea is that hybrid events are here to stay. The future is hybrid.

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4 Tips for High-Ed Marketers to Engage Prospective Students


Universities should take time to research where prospective students and their guardians are engaging and receptive to decision-driving content vs where they are going strictly for entertainment. If you’re seeing low engagement, maybe the platforms aren’t the problem…. This is where a well-thought-out strategy comes into play.

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Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.

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The New-Normal of Hybrid Events Offer AV Tricks

Business and Tech

Hybrid events have grown up quickly. Presenting an event with a live and a remote audience creates new opportunities that were unimaginable two years ago. Hybrid events can position any brand for dramatically more reach, more revenue and more market share. Pre-recorded content is the star of the new era of hybrid events.

Industry 130
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Engagement within the Energy Movement


Engagement in the Energy Transition Movement How do you encourage engagement? ” My fifth encouragement point was during the launch of the Innovation Center event, Dietmar Siersdorfer – the Middle East Managing Director at Siemens Energy, added a further important aspect of collaborations, engagement and celebration.