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Open Strategy: Mastering Disruption From Outside The C-Suite

Innov8rs

Innov8rs | Making strategy behind closed doors is a prescription for failure when disruptions are coming from all directions. Formulating and executing a sound organizational strategy is complex. Strategy is often made by elite teams and can thus be limited by their biases about competitors, customer needs, and market forces.

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Embracing the Future: Fractional Executives and Generative AI

Tullio Siragusa

Here are specific examples of how these technologies can be applied: Strategic Planning and Decision Making AI algorithms can analyze vast amounts of data to identify trends, opportunities, and threats. This frees up significant time for fractional executives to focus on more strategic aspects of their roles.

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Content Marketing Strategy – 5 Things Your Content Can Deliver

BrainZooming

What a strong first day at the Brand Strategy Conference in New York. The kickoff presentation on the first day was from Kodi Foster, Vice President – Data Strategy at Viacom. Kodi’s presentation focused on fusing creativity and data innovation to drive brand growth. D ownload Your Free Internal Branding Strategy eBook!

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How a Strategic Planning Process Impacts Communication Options

BrainZooming

We worked with a client to facilitate an information technology strategy vision. From before the engagement’s launch until near the completion, we asked for strategy documents spelling out corporate priorities, objectives, and expectations. Despite repeated requests, no one ever surfaced this type of strategy document.

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Join Us for The Marketing Conference Next Week!

BrainZooming

Want to hang out with some of the Brainzooming crew in San Francisco next week and learn all kinds of valuable information on content marketing, social media, marketing strategy, and branding? I’ll be doing workshops on content marketing and collaborative branding strategy. D ownload Your Free Internal Branding Strategy eBook!

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Strategic foresight: learning from Steve Jobs

Norbert Bol

The combination of vision and taking appropriate actions made him a great example of a discipline which is called strategic foresight. This discipline includes all activities related to forecasting, scenario analysis, action planning and decision making about strategy. In order to create the right story Sarpong et al.

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Sustainable futures based on Shakespeare

Norbert Bol

Last week I wrote about the use of narratives in strategic foresight using the speeches of Steve Jobs as examples (see last week’s blog ). The allegory can be a useful tool to reflect and to challenge the story of a company, strategy or issue and to anticipate alternative futures. .