Tullio Siragusa

Employee Engagement Is About Building Trust

Tullio Siragusa

Employee Engagement Is About Building Trust. With the advent of modern communication technology, there has been a significant transformation on people’s expectation for transparency, access to information, and knowledge. Organizations are continuously trying to keep up, and in many cases, catch up. The success of any business depends greatly on the efficacy of the workforce, and the workforce can give its best only if there are effective communication strategies in place. .

Satisfied Employees and Customers Translate into Business Success

Tullio Siragusa

Satisfied Employees and Customers Translate into Business Success. Most business leaders, irrespective of the market they are in, consistently push to maximize growth, profitability, and value of their business. They devise innovative strategies to strive through economic upheavals and achieve their planned objectives and target. Performance measurement plays a big role in developing policies, evaluating the achievement of organizational goals, and accordingly compensating employees.

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Accountability Is a Team Sport

Tullio Siragusa

Accountability Is a Team Sport. Personal accountability is about being responsible for your decisions, actions, attitude, reaction, communication, and relationships. It is rooted in the belief that you are the controller of your life. You own your promises and commitments and the outcomes.

Embrace Diversity & Inclusion with Intentionality

Tullio Siragusa

Embrace Diversity & Inclusion with Intentionality. Diversity at the workplace implies an organization that employs a diverse team of people that directly reflects the society in which it exists and operates. True diversity entails identifying all of the elements that makes us distinctive from one another and respecting and appreciating what makes each of us unique in terms of age, gender, ethnicity, religion, disability, sexual orientation, and nationality.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Removing Self-Judgements Can Help End Violence

Tullio Siragusa

Removing Self-Judgements Can Help End Violence. Nothing will ever change for the better in our world until each of us looks inward, and identifies our own self-violence and conflicts. What we experience outside is a manifestation of the friction that is going on inside each of us. We all spend a considerable amount of time in self-judgements, and this creates inner friction and the energy of violence. That is where the micro-chasm of violence starts. That is where prejudice starts.

How to Have a Positive Mindset During Difficult Times

Tullio Siragusa

How to Have a Positive Mindset During Difficult Times. Many people recently find themselves having difficulty being motivated to keep moving forward with excitement and a positive outlook. We live in a time filled with stress and anxiety due to the uncertainty of the recent Covid-19 calamity that has besieged the entire world. These are unprecedented difficult times filled with financial struggles, health challenges, personal isolation, social disconnection, and fear.

Effective Leaders Create Highly Engaged Cultures

Tullio Siragusa

Effective Leaders Create Highly Engaged Cultures. To have a seat in the corner office and delegate tasks with deadlines is the most commonly perceived image of a boss/leader. The strange thing is that some authority figures do believe that to be true and have accepted it as part of their work culture. This is mainly because they have come up the ranks in organizations where their seniors also followed the same attitude. But there is much more to effective leadership than this.

How to Develop Patience and Why

Tullio Siragusa

How to Develop Patience and Why. Gratitude is a feeling of appreciation felt by the recipient of gifts, help, or other types of generosity towards the giver of such gifts. Gratitude is a powerful process of shifting your energy and bringing more of what you want into your life. It unlocks the fullness of life. We are all surrounded by blessings and reasons to be grateful, but few realize this, due to obsessively rushing to get to the next thing.

The Impact of Self-Honesty on Your Success

Tullio Siragusa

The Impact of Self-Honesty on Your Success. Psychology argues that being true to yourself induces meaning in your life. The drive to be authentic is present in all of us. Still, there is a lot of misconception about being authentic and genuine. Some people think that having piercings, tattoos, punk hair, or listening to Coldplay makes you genuine, and that would be true if that’s’ who you are. To be authentic, one needs to be honest with oneself.

Failures Add to Your Knowledge and Growth

Tullio Siragusa

Failures Add to Your Knowledge and Growth. The meaning of learning has changed enormously over recent decades. In the modern world, with every source of knowledge available for everyone, learning can be categorized as acquiring knowledge or discovery and exploration. Discovery and exploration being more valuable and practical in our life. No institution can teach you what you can learn from your own experience. Good experiences add less to your knowledge.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

How to Develop Healthy Stress Management Habits

Tullio Siragusa

How to Develop Healthy Stress Management Habits. We all face times in our lives when we feel overwhelmed or unable to cope due to unmanageable pressures. Our body’s response to shattering situations is what we call stress. This is one of the rapidly growing concerns today. The Covid-19 pandemic is having a major stressful impact on the entire world. The speed in which it has changed our lives emotionally, financially, and physically, is monumental.

The Inward Journey Towards Success

Tullio Siragusa

The Inward Journey Towards Success. Most people define success by some tangible effort and its consequential output based on favorable result. We think that our efforts concerning our outside environment leads us to success. It can be true for a few, but for most people success can only be achieved through an inward journey. This inward journey includes some solid efforts towards self-awareness, with the courage to act while practicing patience with yourself.

How to Convert Failures into Opportunities

Tullio Siragusa

How to Convert Failures into Opportunities. For entrepreneurs, the only constants in business are hurdles, challenges, pivots, and often more failures than successes. They face obstacles all day long. From convincing investors to give them money, to struggling to meet payroll.

True Leaders Inspire Freedom

Tullio Siragusa

True Leaders Inspire Freedom. A baby elephant was tied to a pole at the zoo. For years she tried to break free tugging at the pole by the rope tied around her neck. She tried and tried and could never break free. Many years later, she grew to be a very big and powerful elephant.

How and Why You Should Elevate Your Vibration

Tullio Siragusa

How and Why You Should Elevate Your Vibration. Everything in the Universe is vibrating. Literally everything. Be it the tiny atoms within a rock or on the surface of the sun, everything is in constant vibration. Like all the tangible things, the intangibles vibrate too. Our thoughts, emotions, state of mind, all vibrate, thus possess energy. This energy is specific for every person and for every thought.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

How to Create Effective Mantras for a Successful Career

Tullio Siragusa

How to Create Effective Mantras for a Successful Career. We have become more and more career oriented as a society. The idea of beating the odds to become an entrepreneur and strive for success is a prevalent message across all media. We are bombarded with encouraging videos, quotes, podcasts, and blogs, telling us to believe in ourselves and to shoot for the stars. We all have the aspiration to do something meaningful and memorable, and give our best to achieve it, most of the time.

How to Choose a Satisfying Career

Tullio Siragusa

How to Choose a Satisfying Career. You finished school and are now heading towards your professional life. You are exposed to the fact that there are multiple career options available to you, and they are all equally intimidating and exciting at the same time. This equal attraction to many career options can become a source of trouble in your professional future.

Elevated Consciousness Improves Relationships

Tullio Siragusa

Elevated Consciousness Improves Relationships. For a relationship to be successful, it is equally important to know yourself as it is to know your partner. You need to know all your abilities as well as weaknesses and embrace them. You must be aware of the things that agonize you, make you happy or sad, and above all you need to love yourself for what and who you are.

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The Key to Leave The Self-Worth Roller Coaster Ride

Tullio Siragusa

The Key to Leave The Self-Worth Roller Coaster Ride. Throughout my life I’ve reached new levels of achievement and success, only to find myself sabotaging or starting over.

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Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

Being Intentional Is Key to Your Fulfillment

Tullio Siragusa

Being Intentional Is Key to Your Fulfillment. Intention guides our actions. It is a deep strong desire that stimulates our will to pursue and focus our attention on things that are purposeful in our lives. Having clear intention harnesses various cognitive processes such as our neural networks, leading to actions and usage of all available resources to translate our wishes into reality. Intentionality is a cognitive skill that can be learned, and a must-have for leaders.

How to Get Through Grief with Grace

Tullio Siragusa

How to Get Through Grief with Grace. Life brings opportunities, happiness, and skyrocketing success when we decide to live it fully and without fear. Along with that, we will face challenging times that will cause us to grieve. Globally, we are all facing a form of grief right now. Be it the loss of a loved one to Covid-19, or the loss of our free way of life?—?grief grief is all around us.

How to Increase Your Learning Abilities

Tullio Siragusa

How to Increase Your Learning Abilities. Whether it is an advanced skill, a new technology, a second language, or new information, learning is the key to growing and understanding the world around us. Someone who abandons learning will get left behind in this day and age where every passing moment offers new awareness. “ C ontinuous learning is essential for critical thinking, analytical mind development, and overall mental growth.

Balanced Masculine and Feminine Energies Enable Better Leaders

Tullio Siragusa

Balanced Masculine and Feminine Energies Enable Better Leaders. There is no doubt that masculinity is generally considered to be associated with strength and toughness, but that is not what masculinity is about. Fire energy is actually a more feminine quality. I am not talking about men vs. women here, rather I am referring to the attributes that both men and women can embody as fully integrated human beings.

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Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

Follow-Through Is More Important than Vision

Tullio Siragusa

Follow-Through Is More Important than Vision. Follow-through means accomplishing what you commit or plan to do in the best manner within a set time. When we make a commitment, we are always super-enthusiastic about making it happen. But when things become difficult, part of that enthusiasm fades away for most of us. We can start feeling a bit defeated and consequently give up honoring the commitment.

Growing in Self-Confidence Requires Action

Tullio Siragusa

Growing in Self-Confidence Requires Action. Self-confidence is knowing, acknowledging and acting your worth. It’s a magnet that attracts success. It is an ethereal idea that everyone of us desires of have as a strong trait. Naturally, it is not something we are born with, and it is not something you can achieve by dreaming or fantasizing. Anyone high in self-confidence has made some effort and taken some actions to boost themselves to get there. . “If

Achieving Happiness Through Self-Discipline

Tullio Siragusa

Achieving Happiness Through Self-Discipline. Self-discipline and happiness seem to be two contradicting concepts, and using them in the same sentence is unacceptable. Self-discipline brings to mind the idea of “work and effort”, while happiness is usually associated with “pleasure” and the absence work. For most, self-discipline can never be the source of what makes them happy because the relationship with what it means to be happy is misplaced. .

Fulfilling Your Purpose Will Lead to Your Happiness

Tullio Siragusa

Fulfilling Your Purpose Will Lead to Your Happiness. One of my passions aligns with my purpose to be a source of empowerment to people. That passion is in helping people break free of limiting beliefs that don’t serve them. As a result of those limiting beliefs, people’s unique gifts are withheld from the rest of us. In my recent Rant & Grow podcast I spoke with board certified physician Kay Hooshmand , about her goals and desire to have a TV show.

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How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”

How to Improve Relationships at Work

Tullio Siragusa

How to Improve Relationships at Work. Today every company expects meaningful work from the workforce. That meaningful work encompasses working with a strong team in addition to having your dream job and realization as a valued member of the company. It’s important to develop strong relationships with team members, project managers, senior management, vendors, clients, customers, direct reports and administrators.

Scarcity Is an Illusion

Tullio Siragusa

Scarcity Is an Illusion. It’s tempting and easy to choose to see life as a glass half empty or half full. It’s also easy to judge having more or less, as either being full or empty. Abundance or scarcity. Are these two opposite realities something that happens in the mind, or do they manifest in real life in measurable ways? The answer to both questions is yes. But the more important question is what comes first, the reality or the state of mind? In what order do they happen?

Letting Go of Blame Will Set You Free

Tullio Siragusa

Letting Go of Blame Will Set You Free. When I was a kid, I had to ask permission to leave the dinner table. My parents were loving human beings who were also old school. It worked for them, and it worked for me too. I was also of a generation where your behavior was considered a direct reflection of your parents’ reputation. The pressure was constantly on, to behave properly, do the right thing, and to please my parents.

How to Develop Grit and Why It’s More Important than Talent

Tullio Siragusa

How to Develop Grit and Why It’s More Important than Talent. Grit is passion and perseverance tied to achieving meaningful goals. It is the ability to persist against all odds about something you are passionate about and to persevere when you face obstacles. Grit is not about intense emotions or infatuation; it is the kind of passion tied to achieving purposeful goals.”. Grit gives you the willingness to face challenges, in spite of fear.

Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers. In particular, the evolution of the Marketing Operations (Ops) role has created a new standard in marketing and has become a vital component of an organization’s success.

Autonomy Increases Employee Loyalty

Tullio Siragusa

Autonomy Increases Employee Loyalty. Most celebrated columnist and cartoonist Frank Tyger says, “Doing what you like is freedom. Liking what you do is happiness.” Autonomy brings both to the workplace. Autonomy at work is about bestowing employees with discretion and independence to schedule their work and to regulate how it is to be done on their own terms. Autonomy is not anarchy. It requires accountability, rewards, and governance. It’s just not driven top down. It’s self-administered.”.

Decisiveness Is the Elixir to Get Unstuck

Tullio Siragusa

Decisiveness Is the Elixir to Get Unstuck. I heard from a sage that if ever you are not sure, or not clear on a decision, you should not make one. Isn’t that making a decision? I am not saying this to be a smart aleck, I am just stating the obvious. No decision is a decision, but it isn’t a decisive one. I think what the sage meant was that if you don’t feel confident in standing by your decision, don’t make one.

Mastering our Thoughts and Actions Is the Key to Happiness

Tullio Siragusa

Mastering our Thoughts and Actions Is the Key to Happiness. Society often defines success as fame, fortune, and achievement as perceived through the eyes of others. We convince ourselves that we will be happy when we finally make our fortune, find the perfect spouse, graduate college, or end up at the top of our business. But most people who define success in these terms are unhappy. Happiness comes from within.

The Most Powerful Is the Most Vulnerable

Tullio Siragusa

The Most Powerful Is the Most Vulnerable. Growing up as the youngest of three often felt as if I had to catch up with my siblings. There is a rather large age gap between us and being one of three boys made it fairly competitive between us. Don’t get me wrong I love my brothers, and today the age gap is irrelevant but at the time I felt like I had to get it together fast in order to keep up. That’s a lot of self-imposed pressure for a kid which continued well into how I’ve led my adult life.

What We Learned From Our Own Data-Driven ABM Strategy

ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. In this eBook, we will reveal the good and the bad from our own campaign and highlight some key takeaways on how to improve your ABM strategies moving forward.