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Trust the Customers, Not the Experts

Destination Innovation

Rob Law studied Product Design at Northumbria University. One of his course assignments in 1997 was to come up with a new design for luggage. After graduating he developed this idea and presented it to luggage companies who thought it was a toy. When he returned to England in 2002, he endeavoured to raise funding.

Design 316
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Business Model Innovation Basics Series - Part 1: What is a Business Model?

The BMI Lab Blog

However, very few managers are able to explain their company’s business model ad-hoc, and even fewer can define what a business model actually is in general. The number of companies, which have established dedicated business model innovation units and processes is even lower. Magretta, 2002). Magretta 2002).

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Become proactive instead of reactive with Future Designs

mjvinnovation

Let’s take a step back and dig a little deeper into the theory behind Futures Studies and Futures Design in order to contextualize “scenario” and “collapse”. He revisited this model in Advancing Futures (2002). Coachella is postponing, while E3, the biggest game design fair in the world, is going virtual. Hawaii foresight Ph.D.

Design 59
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Third Place and the Starbucks empire: the user experience at the heart of strategy

mjvinnovation

Starbucks has now incorporated this philosophy into its retail design and business strategy. Environments where people feel comfortable and return to again and again to socialize and enjoy the company of acquaintances and strangers. Is putting the user experience at the center of your strategy part of your company’s philosophy?

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Innovation Insights from Jeff Bezos and Amazon

Destination Innovation

He started the company in his garage where he wrote the software systems for online commerce. The success of the company was spectacular. Although its sales of new books were growing very healthily, in 2002 Amazon introduced a service whereby people could sell second-hand books through the company’s website.

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Emotional Design with A.C.T. - Part 1

Boxes and Arrows

As UX professionals, we strive to design engaging experiences. Whether you’re designing a website or a physical product, the formation of a relationship depends on how useful, usable and pleasurable the experience is. Then, we’ll dive deeper to explore how design elicits and communicates emotion and personality to users.

Design 101
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Designing for Social Interaction

Boxes and Arrows

Let’s look at each type of tie, and how we might design for them. 8 In both 2002 and 2007, a study of 1,178 adults found that on average, people had about 10 friends they meet or speak with at least weekly (10 strong ties). 9 So, when we’re designing for strong ties, we’re designing for small groups of people.

Design 108