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2024: A Pivotal Year

Digital Tonto

GDP would fall by 14% and the ad market, which fueled the media business I ran, fell by 85%. A video by Ukrainian journalists during the height of the protests captured the mood, calling for a shift in values. In 2009, it felt like the world was ending. Even anti-semitism is making a comeback. Yet there are also great opportunities.

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The Book that Took 9 Years to Publish

Stephen Shapiro

March 2011: I submitted the final manuscript to Penguin for Best Practices are Stupid. It covered a wide range of topics related to innovation: strategy, organization structures, measures, technology, and more. April 2011: Almost immediately after submitting the manuscript, I conceived the concept of a “Challenge Toolkit.”

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How Steve Jobs predicted what would cause Apple to lose its innovative edge

Idea to Value

Apple has long been seen as one of the world’s most innovative companies, but since the passing away of Steve Jobs in 2011 it has found it much more difficult to continue innovating. This can also happen in technology companies which have developed a monopoly, as Jobs cites happened with Xerox and IBM in the 1980s.

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#2,051 – 2021 Breakthrough Nominee: vTubers

Greatest. Idea. Ever.

One of the ways that my life changed the most in 2020 was starting a new routine of watching YouTube before going to bed thanks to my discovery of ASMR videos that help me fall asleep. Before that I never really watched anything on YouTube, not crazy cat videos, Dude Perfect trick shots, unboxing videos, or gaming streams.

Video 56
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Micro-moments: discover what your user wants at every moment of their journey

mjvinnovation

The resemblance to marketing and sales funnels is no coincidence. In 2011, Google defined the online decision-making moment as the Zero Moment of Truth or ZMOT, for short. Here we can witness the massive benefit of geo-marketing and advertising strategies. “I I want to do this.”. I want to buy this.”.

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Innovation and digital transformation of the healthcare industry

hackerearth

Innovative healthcare technologies can help optimize health services, reduce threats to public health, make the diagnosis of life-threatening diseases more efficient, offer effective clinical services, and facilitate communication between doctors and patients. In 2011, it developed ECG on BlackBerry smartphones. Source: Nexeon.

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Can Netflix Double Pivot to Be a Media Game Changer?

Adam Hartung

Think about Blackberry, that gave us the smartphone business then lost it to Apple and its creation of the app market. These were some really big companies that saw their market shifts, but failed to “pivot” their strategy to remain competitive. It is becoming a market leader in original programming. Postal Service.

Video 36