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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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Overcoming fixedness before being locked in amber

Jeffrey Phillips

There are opportunities to innovate new products and services, of course, but also new channels and new business models. Paul Hobcraft and I have been writing about the opportunities that are available in entire platforms and ecosystems , and these of course create in turn new opportunities.

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Collaboration in the Time of the Coronavirus: How to Innovate Effectively During a Crisis

Qmarkets

Leverage Collective Intelligence to Support Business Contingency It is becoming increasingly clear that the COVID-19 pandemic will result in one of the most disruptive economic episodes of our generation. Of course, the same concept could be applied to a much larger gathering of experts, such as hackathons or events.

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Analysis Of The Next-Generation Mobility Value Chain

Corporate Innovation

While the new value chain is not expected to supplant either of the other two for the foreseeable future, it will definitely disrupt and alter them in major ways. This, of course, doesn’t mean that the fleet management software systems rental companies already use will be sufficient to address the needs of on-demand mobility fleets.

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A new value chain for next-generation mobility

Corporate Innovation

ACE vehicles and on-demand mobility will cause three major shifts that can lead to the disruption of the automotive and transportation industries: a consumer shift, an automotive industry shift, and a mobility services shift. Without making this shift, automakers run the risk of being disrupted. Hertz), and logistics companies (e.g.,

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Innovating Now for a Post COVID19 World

Innovation Excellence

And the social disruption caused by COVID19 has broken more habits and established behaviors than any global event since WWII, opening the door to unprecedented change. First and foremost, if we are in a position to do so, we should of course be rolling up our sleeves, and trying to help with the unfolding crisis.

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How to Keep Innovating in an Economic Downturn

Innov8rs

For example, Delta Air Lines, one of the leading airlines, managed to get back to their leading position even after bankruptcy. Of course, a lot of tough decisions were also made as they had to restructure the organization from the ground up. Even so, when they did this, they considered the long-term success, not just the quick wins.

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