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How Can Healthcare Marketers Navigate Reporting in a Post-OCR Guidance World that Aims to Protect Patient Privacy? 

Brunner

This creates a challenge for healthcare marketers who need to generate demand but now have lost their ability to track and report on their campaigns. Building a new way to measure marketing impact To deal with this challenge, a collaborative team at Brunner has started building a system to replace media performance reporting.

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Unleashing the Power of AI in Innovation Management

Leapfrogging

However, with the advent of artificial intelligence in innovation management , these stages and gates are being reimagined. AI technologies offer unprecedented capabilities in data analysis, pattern recognition, and predictive modeling, which can significantly enhance the efficacy of the Stages and Gates process.

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The Future of Design Thinking: Embracing AI Tools for Success

Leapfrogging

As a methodology, it is open to adopting new tools and technologies that enhance the process, including the integration of artificial intelligence in design thinking. For more on integrating AI into the creative process, refer to our article on ai-driven design thinking strategies.

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Embracing the Future: Fractional Executives and Generative AI

Tullio Siragusa

This model is particularly beneficial for startups and small to medium-sized enterprises (SMEs) that require strategic leadership but may not have the resources to support a full-time executive position. Generative AI refers to algorithms that can learn from data and generate original content, be it text, code, or strategic plans.

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Artificial Intelligence: The Promise of Limitless Possibilities

Daniel Burrus

Artificial intelligence (AI), one of 20 core technologies I identified back in 1983 as the drivers of exponential economic value creation, is rapidly working its way into our lives from Amazon’s Alexa and Facebook’s M, to Google’s Now and Apple’s Siri. Everyone was wrong! .

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ChatGPT: The AI Marketing Sidekick We Use to Generate Ideas and Support Client Success

Brunner

The language model’s ability to generate human-like responses to text prompts has helped teams generate everything from content thought-starters to compelling ad copy to Excel formulas. But many companies and agencies — including Brunner — have been using artificial intelligence tools for years.

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Five Digital Innovations To Help Elevate Your Retail In-Store and Online Experiences

Daniel Burrus

Artificial Intelligence, Machine Learning, Deep Learning and Cognitive Computing will increasingly be integrated into all Business Processes. If you want to see the future before it happens, download Daniel Burrus’ Top Technology Hard Trends Shaping 2022 Report.