Remove B2B Remove Competition Remove Marketing Remove Project
article thumbnail

The Potential of Qualitative Research in B2B

Gregg Fraley

Why Don’t B2B Companies Use Qualitative Research? Qualitative research is an effective way to understand your market better. B2B companies do qualitative much less frequently. They’re missing the boat — qualitative is arguably more effective in B2B markets. Open-ended Questions Are Powerful.

article thumbnail

Thought Leader and Influencer Interview with CB Bowman Ottomanelli, Author, Award Winner, Podcaster, CEO, Courage Consulting.

Thinkers360 - Thought Leader Interviews

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free ! Next, understand their competition and resources.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Thought Leader and Influencer Interview with Michael Fauscette, CEO & Chief Analyst, Arion Research LLC

Thinkers360 - Thought Leader Interviews

Thought Leaders & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free ! Thinkers360: How do you utilize Thinkers360?

article thumbnail

What B2B’s need next

Board of Innovation

What B2B’s need next Asset heavy industrials should exploit their existing technologies. Conclusion Let's talk In recent years Industrial B2B companies have expended significant resources to keep up with the latest technologies, incorporating the use of AI, ML, Blockchain and IoT devices in their assets.

article thumbnail

Why should your company be a Business to Experience company?

mjvinnovation

With an obstinate focus on understanding users’ needs, startups (essentially) inaugurated a new modus operandi in the market, offering simple, intuitive and easy problem solving experiences. It doesn’t matter whether or not your company is in a market that is used to offering good experiences. How does B2E work?

Company 52
article thumbnail

Digital Technology MoshPit

Gregg Fraley

Discover Ideas for Long Term and Tactical Innovation Projects. Chicago, IL, August 1, 2018 — The MoshPit Innovation Service is an innovation project discovery service marketed by GFi (Gregg Fraley Innovation). Ideas for innovation projects emerge from the intensive sessions. GFi guarantees its work.

article thumbnail

5 Key Takeaways from TSIA: Interact

Planview

In its 2022 Professional Services Maturity Benchmark , Service Performance Insight (SPI) highlights some of the core challenges that leaders in services organizations face on this journey: Unclear strategy : Lack of clarity regarding target markets, target clients, and “why we win.” staffing projects is slow and burdensome).