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Big Data in Open Innovation

Yet2

Using Big Data in our own scouting activities has been an investment we’ve been making over the few years. To help make this intangible concept feel a little more real, below we share just 3 examples of how we at yet2 leverage Big Data in our scouting: Starting with unique, quality datasets: avoid “garbage in, garbage out.”

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Understanding the 5Vs of Big Data

Acuvate

In order to understand at what point ‘data’ transitions into being ‘big data’, and what its key elements are, it is imperative that we study the 5 Vs associated with it: Velocity, Volume, Value, Variety, and Veracity. What is Big Data. Big data volume defines the ‘amount’ of data that is produced.

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Infoxication: Why Big Data is the solution

mjvinnovation

Here, let’s reflect on Infoxication at the business level, which has to do with the concept of Big Data, as we will see throughout this article. Find out how your business can take advantage of this phenomenon and how to deal with Big Data in a profitable way and more! Set a goal for your Big Data strategy.

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How a Big Data Strategy Can Fight Insurance Fraud

mjvinnovation

At the same time, insurers have also understood that they need a Big Data strategy for various purposes. Continue reading and understand how Big Data can help insurers avoid headaches and financial damage! What is Big Data. ” Real Time Big Data. ” Real Time Big Data.

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Social Networks and Big Data: the best strategy for getting to know your customers

mjvinnovation

This is because the volume of daily data produced in these virtual environments is a real gold mine for companies prepared to prospect for it. Keep reading to understand how you can benefit from the combination of Social Networks + Big Data. Social Networks: the gold mine of data. And Big Data is the tool for the job. ?

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Big Data: get to know your customer to generate more business

mjvinnovation

In this context, Big Data provides important data about customer behavior. Big Data refers to data that grows unstructured and exponentially in the world and is driven by three factors: volume, variety and data rate. ” Guide the management and implementation of Big Data.

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The What, Why and How of Trade Promotion Forecasting

Acuvate

Given the degree of criticality and the investment made in trade promotions, retailers and CPG companies must ensure the maximum returns by running data-driven trade promotions. 3) Big Data Integration. Being able to navigate, correlate and analyse vast troves of raw data in various formats should be a key feature of the tool.