What is the ambition matrix and how does it work as part of an innovation portfolio?
Idea to Value
JANUARY 26, 2021
Most companies are not really aware of all of the innovation projects they are working on. Let alone which project mix they should be working on. This is where a tool called the Ambition Matrix is extremely useful, and it is a tool I use with clients all the time to gain clarity on what their current innovation portfolio looks like.
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