The necessity of market creating innovations
Christensen Institute
JUNE 13, 2023
There is no doubt that we live in an age of abundance. Those who fall in this bracket are called high-income earners, the vast majority of whom live in advanced economies. At the Christensen Institute, we espouse the virtues of market-creating innovations. Javier Lozano’s market-creating innovation targeted these people.
Let's personalize your content