Creative Thinking Creativity Learning Study 
Idea to Value
MARCH 25, 2021
In today’s episode of the Idea to Value Podcast, we speak with international creativity advocate Dr Robert Alan Black. We touch on his history working with the late, great Prof Paul E Torrance and speak about the history of creativity research. 00:09:30 – How creativity tests were developed in the 1950s.
Idea to Value
JUNE 7, 2023
There is an old adage that children are more creative than adults. That in order to become more creative, you should reconnect with your “inner child” Yet what does the science and research say? Are children really more creative than adults? Teenagers did show higher creativity on the social challenge though.
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Idea to Value
MAY 27, 2022
Are some people born creative? Or to say it another way, are some people born not creative? But how do we find out whether someone can be born with or without creative ability? Do we inherit creativity from our parents? But what about creativity? Twin studies. I hear this myth all the time.
Innovation in Practice
JANUARY 10, 2021
Creativity can be learned, and there are patterns you can use to generate creative ideas. If you’ve listened to our previous episodes, you’re pretty much familiar with the 5 patterns of systematic inventive thinking or SIT method by now. In this episode you’ll hear: Scientific study on creativity .
Tullio Siragusa
JULY 25, 2022
Unlocking Innovation with Data, Creativity, and Automation. For some, it may be through hard work and determination, while others may find success through innovation with creativity, data, and automation. In this podcast recap blog post, we will discuss how innovation derived from creativity, data, and automation can lead to success.
Idea to Value
OCTOBER 8, 2017
All children are born creative. Yet why is it that when we ask adults, the majority would not describe themselves as being creative anymore? Can we keep our children creative for longer? And more importantly, is there anything we can do to bring back this lost creativity in adults? And the answers are positive.
Brunner
MARCH 31, 2023
How did AB InBev, the world’s largest brewer, drive significant sales growth and move to the top for Cannes Lions awards, the world’s most respected benchmark for creative excellence? In short, by harnessing creativity as a driver of business growth, according to Marcel Marcondes, AB InBev’s global chief marketing officer.
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