article thumbnail

Open innovation & crowdsourcing resources

Board of Innovation

Open innovation & crowdsourcing resources Open Innovation, crowdsourcing, co-creation… overlapping terminologies to describe a trend towards more open business models and a closer collaboration with customers. On this page we gather a list of inspiring examples.

article thumbnail

How to Use Crowdsourcing in Your Digital Marketing Strategy

IdeaScale

A new innovation in the digital marketing sphere is the idea of using crowdsourcing to generate or test marketing ideas. With the advent of the use of crowdsourcing for digital marketing, this can truly become a two-way street. Benefits of Crowdsourcing. Plus, crowdsourcing can be fun! Methods of Crowdsourcing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What You Need to Know About Crowdsourcing

IdeaScale

Every spring at IdeaScale, we start receiving requests from undergraduate and graduate students around the globe who are researching crowdsourcing and its potential application in the business world. But we thought we’d document some of the most common questions below to tell you what you need to know about crowdsourcing.

article thumbnail

The building blocks of open innovation lead towards Business Ecosystems.

Paul Hobcraft

The building blocks of open innovation building towards Business Ecosystem design. Crowdsourced Innovation Challenges: Description: Design and launch innovation challenges that involve a broader network, inviting external contributors to solve specific business problems or contribute novel ideas.

article thumbnail

Idea Crowdsourcing at MARTA: Encouraging Innovation in the Public Sector

Qmarkets

The ‘Your Ride, You Decide’ program crowdsourced ideas and feedback on designs for MARTA’s new fleet of rail cars from thousands of riders across the region. Lyle Harris, Senior Director of Customer and Employee Experience at MARTA We caught up with Lyle Harris, who is tasked with running MARTA’s crowdsourcing initiatives.

article thumbnail

Why Is Innovation Vital for Your Organization and What Innovation Services Are Available to Help?

IdeaScale

Crowdsourcing helps you quickly gather a wealth of ideas that lead to positive change. Take advantage of IdeaScale’s innovation services to get the most out of your crowdsourcing experience. Crowdsourcing Approach. The approach to crowdsourcing is different for everyone. Campaign design. Best Practices Bootcamp.

article thumbnail

How NASA is Crowdsourcing its Innovation Strategy

IdeaScale

And NASA has taken one of its first steps into its own new frontier: Crowdsourcing. The Crowdsourcing Frontier. NASA’s reluctance to crowdsource in the past has largely been a product of its culture. Some of NASA’s biggest crowdsourcing initiatives have been tied to its desire to know more about the Solar System.