August, 2022

Trust the Customers, Not the Experts

Destination Innovation

Rob Law and Trunki. Rob Law studied Product Design at Northumbria University. One of his course assignments in 1997 was to come up with a new design for luggage. He did some research by going to a local department store.

Gaining energy and idea generation

Paul Hobcraft

Gaining energy and idea generation. I have been asking myself how a combined effect of innovation and ecosystem design thinking will support the energy transition we are undertaking to give it additional traction and generation. Let me share my thoughts and proposition here.


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Why expertise is a seductive trap for innovation

Jeffrey Phillips

I've been thinking for years that we have innovation all wrong. We treat innovation as it if requires years of experience, deep knowledge of an industry or a technology, or mastery of a specific subject.

Why The CHIPS Bill May Be A Turning Point For Innovation In America

Digital Tonto

Vannevar Bush’s vision during World War II helped the United States become a leader in science and technology. The Cold War helped further that notion that government should invest in science as a public good for private benefit.

What Not to Do When Onboarding Your Customer

Speaker: Jamie Bernard, Senior Product Manager and Product Management Practice Lead at Nexient, an NTT Data Company

In this webinar, you will learn principles and practices to simplify your customers' onboarding experience

The fear of business contagion requires different innovation response

Paul Hobcraft

Business contagion requires different innovative responses.

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Speed may feel like progress, but Velocity gets you to your target

Idea to Value

Too many startups and scale ups today think that the way to success is by being fast. Especially, by growing fast. Speed is king. You need to be the first to market , even if you do not know what your business model is yet.

More Trending

6 Simple Growth Hacks for Startups


Building a new business is tough. These strategies will help your startup succeed without a big investment. As many of my readers know, I usually write about strategy , innovation , and leadership.

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Creating the conditions for disruptive innovation

Jeffrey Phillips

In what is probably one of the most revered books among innovators, Edward De Bono wrote about six "thinking" hats. The point of his book is to recognize and acknowledge that many people, either intentionally or often unintentionally, play roles or "wear hats" that represent a specific point of view.

We All Need To Learn The Change Lifecycle

Digital Tonto

When a transformational initiative fails, it's often said that it was because people don’t like change. That’s not really true. Everywhere I go in the world, no matter what type of group I’m speaking to, people are enthusiastic about some kind of change.

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Establishing an innovative business platform adoption approach

Paul Hobcraft

The Combination Effect for Adoption in today’s world. The level of interest in business platforms in the B2B space has rapidly grown. Platforms are more viable and relevant today than ever.

The Real Cost of an Effective Learning and Development Program

Speaker: Cara North - Learning & Development Consultant, Speaker, & Researcher | Maggie Quigley - Senior Account Executive for US Market Userlane

In this webinar, L&D professionals Cara North and Maggie Quigley will discuss the various factors affecting training, and how you can stretch your budget to create an effective L&D program.

Dunbar’s number

Idea to Value

How many people can you meet in your lifetime, and could you potentially keep in touch with? Hundreds? Thousands? Millions? After all, there are people on Facebook with thousands of friends, or millions of instagram followers.

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How to Give Bad News

Destination Innovation

Image by Gerd Altmann from Pixabay. Every organisation faces crises. Sometimes these can be existential and only drastic action can deliver survival. Sooner or later every senior manager has to give bad news to their team.

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Keeping Organizational Innovation Alive


Pleased with your current team’s ability to innovate and work together? Perfect! Now, it’s time to take a proactive approach to maintaining their bond, creativity, and curiosity. Keeping innovation alive requires a mix of ongoing team building and group and individual skills building.

The Simple Shapes of Customer Stories


Inspired by Kurt Vonnegut’s lecture on “the simple shapes of stories,” I’ve previously riffed on The Simple Shapes of Startups. More recently, however, I discovered that customer stories too have archetypical shapes.

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Supply Chain Strategy (And Why Yours Isn't Working)

Speaker: Michelle Meyer, Founder and CEO of MatterProviders

Michelle Meyer is here to walk you through the future of supply chain strategy, and why your current approach is probably not working. In this exclusive webinar, she will explore ways to develop and perfect your new supply chain strategy in this post-pandemic era of uncertainty.

We Need To Get Back To Counting What Counts

Digital Tonto

The statistician George Box famously said, ““All models are wrong, but some are useful” and that’s especially true of economic models. When Ronald Coase argued that the “nature of a firm” was to reduce transaction costs, he didn’t mean that was the only purpose of an enterprise.

New innovation approaches to counter the fear of Business Contagion

Paul Hobcraft

Choosing new innovative approaches to counter the fear of Business Contagion. What has been changing in how we approach innovation, and have we taken the opportunity to radically revise the innovation system and process accordingly?

The surprising link between curiosity and Dopamine

Idea to Value

For years, I have been wondering about how curiosity evolved. It may be a silly question. After all, curiosity brings all sorts of benefits, especially when it comes to making us more creative.

Working in, Working on, Working for the business

Jeffrey Phillips

In a previous blog post, I wrote about the differences between working "in" the business for strategy and innovation versus working "on" the business for strategy and innovation.

Process, Product, and Profitability: Everything You Need to Know

Speaker: Michael Cardy - Red Hat Chief Strategist, Jason Tanner - CEO of Applied Frameworks, and Mike Mace - VP of Market Strategy at UserTesting

Join us to learn how companies mitigate risks through usability testing and real-time qualitative feedback from customers to efficiently launch and develop digital products.

How Every Team Member Can Contribute Their Part to Brainstorming Sessions


Highlights Especially in hybrid work and the asynchronous workplace across time zones, getting everyone on the same page at a meeting can be difficult. Proper timing, interactive exercises, friendly debates, and both active and passive comments can help teams be more creative.

Mindset is Everything. Here’s How We Can We Learn And Teach Mindset


I recently trained my leadership team on mindset. Specifically, what it is and how we can develop one that is useful. Here’s a summary … What is mindset?

Happy 13th Birthday Digital Tonto!

Digital Tonto

When I started this blog back in 2009, the world was a very different place. First, and perhaps most obvious, we used to come up with brand names for our blogs instead of just using our real names.


A purposeful approach to industry policy


AS a result of the massive fiscal stimulus applied during the COVID-19 crisis, together with close to net zero immigration, Australia has effectively achieved full employment for the first time in 50 years.

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

What impact does a Hybrid working model have on performance?

Idea to Value

Since the pandemic began, many companies had to allow their people to work remotely for the first time.

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Automaticity: A Thinking Trap?

Phil McKinney

Just as a car can be driven more smoothly and efficiently when the driver doesn't have to think about each action, so can our lives run more smoothly when some tasks are done automatically.

How to Stay Innovative During a Recession


Highlights Recession or not, the basics of innovation don’t change and should stay in place. A recession will shift your focus and needs and will change your metrics. Innovation is more important during a recession, especially in industries that are rapidly changed by it.

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Employee Health: An Imperative for Leadership


Health is one of the most important factors that affect employee motivation and productivity. However, many workplaces tend to neglect their staff’s health, leading to stress and burnout.

Product Market Fit: A Lesson from Sephora’s Head of Product

Speaker: Sneha Narahalli - VP, Head of Product at Sephora

In this webinar, Sneha Narahalli, Head of Product at Sephora (Digital, Data & MarTech), will give you an iterative method for identifying and developing Product Market Fit.

The Hyper-personalization Data and Privacy Debate?-?Solved

Tullio Siragusa

The Hyper-personalization Data and Privacy Debate?-?Solved. Solved. The Internet is an essential part of our life. We surf the internet throughout the day, looking for various products or services online. Data is what we share with the websites we visit.

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Idea Generation in Business: Eight Techniques to Supercharge Creativity


Ideas are vital to innovation. They are the seeds from which every innovation grows. When it comes to overseeing an idea management program involving thousands of employees or customers, it is crucial that the process is structured in a way that helps participants to generate the best ideas.

Getting more curious: Research shows that curiosity can be enhanced

Idea to Value

Curiosity has long been linked to being more creative. Along with being open to new experiences , being curious makes it more likely that you discover new and interesting knowledge which can then be combined in a creative way.

What is Stakeholder Theory? The Benefits of Applying it

Cascade Strategy

Stakeholder Theory Overview. Milton Friedman is one of the most famous economists of all time. He put forward a theory (among many others) that companies are ultimately beholden to just one stakeholder - their shareholders. Strategic Analysis & Evolution

Discover the Secrets to Creating More Meaningful Training Experiences

Speaker: David Kelly - CEO The Learning Guild & Luke Talbot - Chief Product Officer at Userlane

During this webinar, you will learn how to streamline your software training, boost ROI for your systems, and increase employee productivity.