article thumbnail

My 5 S for future Innovation: Smart, Stacks, Scale, Storage, and Software

Paul Hobcraft

Recently, I got caught up in some announcement by Siemens, where they announced the acquisition of Mendix, the Low-Code providers, for the explicit purpose to combine Mendix with Siemens MindSphere, claiming it has the potential to cover off all elements of the Smart App Stack. That got my attention.

article thumbnail

Elevate Your Strategy: Leading Executive Team Offsites for Business Success

Leapfrogging

Objectives might include reassessing market position, exploring new partnerships, or setting performance targets. As you prepare for your offsite, further explore designing leadership team offsites for strategic planning and facilitating strategic planning offsites to ensure your event is impactful and aligned with your business objectives.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Strategies for Successfully Establishing Sales in a New Market

Tullio Siragusa

Strategies for Successfully Establishing Sales in a New Market Entering a new market can be a daunting task for any sales leader. It requires a strategic approach and a deep understanding of the target market to be successful. Developing a sales plan is a critical step in establishing sales in a new market.

article thumbnail

Viable intermediary

Idea to Value

However, what if a company is trying to develop a fundamentally different innovation to the market? The company might not consider this risk to be viable, and therefore the innovation is stalled due to the sunk costs of the previous business. Or what if the company whats to innovate itself completely, and change its core business?

article thumbnail

Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.

article thumbnail

How to Optimize Email Marketing for the New Normal of COVID-19

Brunner

Reading emails outside pre-COVID times is another new normal for digital marketers. Prior to the pandemic, Tuesdays and Thursdays were the ideal days to send a marketing email. In the last 12 months, 78% of marketers have seen an increase in email engagement (Not Another State of Marketing, 2020).

article thumbnail

Scaling a business depends on controllable factors

Jeffrey Phillips

I was working as the global VP of Marketing for a software startup doing data mining on large data sets. While our product/market fit wasn't perfect, we were learning and getting better, but at that point we needed another round to get the product exactly right and ready to launch.