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How Can Healthcare Marketers Navigate Reporting in a Post-OCR Guidance World that Aims to Protect Patient Privacy? 

Brunner

This means that healthcare organizations cannot use the usual tracking technologies, like cookies and pixels, that could potentially reveal personal information about patients. This creates a challenge for healthcare marketers who need to generate demand but now have lost their ability to track and report on their campaigns.

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30-Year Perspective: Seven Traits of Successful Digital Marketers

Brunner

After all, it drove me back to school to get my MBA in marketing. I think the root of it was my desire to use technology to solve business problems, and in particular, marketing and sales problems. You could quite possibly create just about any type of solution using web technology. Or was it something else?

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The Building Blocks of the Innovation Ecosystem Narrative

Paul Hobcraft

We need a better conceptual framework to build, one based on knowledge-based intelligence and well-grounded, driven by dynamic and constant interactions, events, and processes, so all involved can be engaged in building solutions that have fresh impact and value within the market space identified.

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What makes the Innovation Ecosystem different?

Paul Hobcraft

EACH hydrogen solution is currently being pursued in individual companies or limited geographical or technology areas. We have far too many options that stop the market from wanting to invest; they do not want experimental solutions; they want the finished one that is proven. We can service, source and secure markets differently.

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Building out our innovation ecosystem in design and thinking

Paul Hobcraft

Today we live in a more connected world; technology has enabled this. We are becoming far more networked and have a growing awareness of hyper challenges that we are part of resolving and blurring boundaries across market positions, competitors and global trade. It is knowledge-based and well-grounded.

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Why Many Mid-Career Marketers Are Dinosaurs and Not Great Social Media Strategists

BrainZooming

With traditional marketing communication, there were numerous clear divisions among important roles: Creative vs. analytical. Offline execution vs. online / technology execution. This idea started developing for me as we started using Hubspot for inbound marketing. Why Many Mid-Career Marketers Are Dinosaurs.

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Building the Innovation Ecosystem narrative

Ecosystems4Innovating

We need a better conceptual framework to build, one based on knowledge-based intelligence and well-grounded, driven by dynamic and constant interactions, events and processes, so all involved can be engaged in building solutions that have fresh impact and value within the market space identified.