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Using Generative AI to Drive Corporate Impact

TechEmpower Innovation

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

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Recognizing the Building Blocks of Innovation

Paul Hobcraft

I think of the Gartner Hype Cycle here as we have gone through each of the stages of recognition of the application and the learning from this; we have the innovation triggers first, then a peak or inflated expectations, followed by troughs of disillusionment and finally by the slope of enlightenment, to give a new plateau of productivity.

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Are you solving a problem, or do you have a solution looking for a problem?

Idea to Value

An innovation is only valuable if the customer perceives value in it. And for this to happen, the customer needs to feel like the solution is addressing some sort of problem or job to be done which they have. This is often because the solution they have built is not actually solving a real problem.

Examples 227
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Has innovation changed over the last ten years?

Paul Hobcraft

From incremental to radical : Innovation used to be seen as an incremental process where organizations improved their existing products, services, or processes by making small changes. Service innovation is the creation of new or improved ways of delivering value to customers through services 2.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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You Might Need a Loyalty Program If…

Business and Tech

If your product or service is at high risk of being perceived as very similar to competitors, in addition to adding features or benefits that differentiate you, adding a loyalty program can give you an edge. You know nothing about your customers. Do you know your customers? I mean, do you really know your customers?

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The Power of the Right POS Platform

Business and Tech

Swapping out an outdated legacy point-of-sale solution sounds intimidating. There are a ton of pain points with legacy POS solutions,” noted Ana Wight, general manager of Retail at Lightspeed , a unified POS and payments platform. A flexible and customizable solution is essential. We’re saving tons of time.”

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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5 Early Indicators Your Embedded Analytics Will Fail

Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.".

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. This framework explains how application enhancements can extend your product offerings. How much value could you add? Brought to you by Logi Analytics.

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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity?

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution.

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Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.