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4 Corporate Innovation Trends Set to Disrupt the Business Landscape in 2021

Qmarkets

With this in mind, we delve into the innovation landscape for 2021 and share where we think organizations will find their ‘diamonds’. The Top 4 Innovation Trends for 2021 1. In 2021 and beyond, to facilitate the need for flexibility, businesses must now prepare for multiple futures.

Trends 83
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To Reach Today’s Business Buyers, Brands Must Embrace Brands for Humans Marketing

Brunner

If you lead marketing at a B2B company, how do you describe your customers? At Brunner, we work with business brands like YellaWood on marketing to hearts, not businesses. In 2021, millennials made up 60% of all buyers in the B2B tech market with that number expected to grow in the coming years, according to Trust Radius.

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Brunner Honored for Integrated Marketing, PR Campaigns at PRSA Renaissance Awards

Brunner

The event honors local organizations, agencies and businesses as well as communicators for their innovative work across all aspects of public relations and marketing communications. These campaigns are built on the foundation of strategy, data and creativity – and it’s fantastic to get recognition while elevating our clients in the process.”.

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The evolution of product management trends

Sopheon

With over 30 years of experience, Mike Bauer is a product and strategy executive who has managed and overseen more than 100 products across data communication, enterprise software, connected products, the Internet of Things (IoT), marketing automation, embedded systems, and big data.

Trends 98
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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.

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Extracting Actionable Insights From Data: What you need to know

Acuvate

While organizations today generate and capture a vast amount of raw data, they fail to effectively harness the potential business of this data. Extracting insights from raw data and making data-driven decisions has now become pertinent to organizations around the world. Ex: Your marketing campaign generated an ROI of 10%.

Data 90
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Two in a row | Exago innovation software recognised as a Top Performer by FeaturedCustomers

Exago

Exago has just been recognised as a Top Performer by FeaturedCustomers, in its “Winter 2021 Customer Success Report for the Idea Management Software Category”, having been distinguished last year for the first time.

Software 130
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Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

One-to-one communication has been a trendy philosophy for marketers and advertisers for years now. To accomplish this, organizations have traditionally leaned into historical customer and product data to predict how to engage with their current and future customers in a personalized manner.