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Digital Advertising Is Essential to Small Businesses — and at Risk

Business and Tech

In our online economy, digital advertising and marketing have become critical to forging connections, not just commercial but also personal. ” The pandemic drove this point home, as digital advertising and marketing, including targeted ads, email, social media, websites, and e-commerce platforms helped many small businesses survive.

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New Audio Technology That’s Changing the Game

Business and Tech

Why should consumers innovate their audio experiences with the latest technology? Rather than sorting through numerous audio apps for every different type of audio, Vurbl provides a free app that streams audio to entertain, inspire, and educate you throughout the day. Audio is just entertainment enjoyed through the ears only.

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Brunner Metaverse Predictions for 2023

Brunner

The Metaverse is no longer a source of entertainment, it is becoming a lifestyle. It’s like the old days of display advertising. That is not a viable option for most companies to commit to or for advertisers to find enough audience to make it worthwhile. The crypto bull market is back on with bitcoins halving in February.

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Blockchain: A Real-World Example of the Power of Innovation

IdeaScale

Some examples of innovation change the world or create industries that never existed before. Work Processes and Blockchain: Examples of Innovation. This is fraudulent clicking of pay-per-click advertisements that generate fraudulent charges for advertisers. Some examples of innovation change how the world works.

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The most innovative man in the world

Jeffrey Phillips

For the last few years a commercial has been running to advertise Dos Equis. In these commercials there's always some hyperbole (I know, who would of thunk it in a beer commercial) about a suave, sophisticated gentleman who can simultaneously drink Dos Equis and entertain heads of state. Here we go.

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The new pioneers

Jeffrey Phillips

What's all this got to do with a blog that is nominally about innovation? The problem is that the people and companies who are staking out the claims are the same GAFA (Google Apple Facebook Amazon and so on) that control much of the traffic (and advertising, and content) that is on the web.

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Innovation in Media – Renowned Swiss Publishing House Launches Qmarkets’ Idea Management Platform After Successful Pilot

Qmarkets

Somedia is a diversified media company, with over 700 employees spread across several subsidiaries focusing on digital, print, TV, radio, online services, publishing solutions, and advertising sales, as well as an advertising agency. Shared Noam Danon, Qmarkets’ CEO and founder.