Leapfrogging

APRIL 3, 2024

A culture that is adaptable, innovative, and collaborative can better withstand market fluctuations and respond to challenges swiftly and effectively. Encouraging Innovation and Adaptability Innovation and adaptability are critical components of an agile and resilient culture.

Agile 130

Agile Culture Underperforming Technical Team Leadership 130

Jeffrey Phillips

JANUARY 7, 2019

I wrote my obligatory look back at 2018 article on innovation recently, so it is natural that we should turn our attention to where innovation will take us in 2019. In the 2018 review I made some disparaging remarks about Apple, which may or may not have caused it to lose a tremendous amount of market capitalization.

Innovation 203

Innovation Data Product Innovation Strategy 203

Flying Fish Lab

NOVEMBER 22, 2021

What if you accepted the first iteration of the idea and went straight to market without exploring how else it could develop? We test our “what if” in brand and product innovation through a process known as pilot testing. Get feedback from the market Launching focus groups is a traditional way to get feedback from users.

Crowdsourcing 96

Crowdsourcing Innovation Innovation Processes Marketing 96

Flying Fish Lab

NOVEMBER 22, 2021

What if you accepted the first iteration of the idea and went straight to market without exploring how else it could develop? We test our “what if” in brand and product innovation through a process known as pilot testing. Get feedback from the market Launching focus groups is a traditional way to get feedback from users.

Crowdsourcing 95

Crowdsourcing Innovation Innovation Processes Marketing 95

Norbert Bol

NOVEMBER 8, 2015

In the December edition of Research Policy there is an interesting article by Tavassoli & Karlsson (2015) about the persistence of innovation. The research of Tavassoli & Karlsson (2015) shows that innovation is persistent. Product innovation shows the most clear path-dependency.

Policies 40

Policies Innovation Product Innovation Innovation Processes 40

Norbert Bol

DECEMBER 13, 2015

In the journal of Technological Forecasting & Social Change is an interesting article about the effects of corporate identity on innovation strategies and sustainability (Staub et al., Innovation in this article is classified as product innovation, process innovation, marketing innovation and organizational innovation.

Innovation 40

Innovation Product Innovation Strategy Strategy 40

Planview

DECEMBER 4, 2018

This is a direct quote from a recent Forbes article written by Peter Georgescu, Chairman Emeritus of Young & Rubicam and author of Capitalists Arise!, AT&T investing $44 million in seed money based on ideas they generated in Spigit for global marketing campaigns, new service plans, and apps. Key takeaways.

Brainstorming 40

Brainstorming Ideation Crowdsourcing Study 40

BrainZooming

FEBRUARY 12, 2019

What is your definition of innovation? An article in The Wall Street Journal about food companies innovating to raise prices features this definition of innovation from Kroger CEO Rodney McMullen: “Creating something I didn’t know I needed is innovation.”. Think about: Who is pushing the product to the extremes?

Strategy 81

Strategy Strategy Innovation Groups 81

Planview

JULY 15, 2022

The bulk of the webinar is based on a recent research paper— Accelerating innovation: some lessons from the pandemic —published by Dr. Robert Cooper in the Journal of Product Innovation Management. From: [link] rs/).

Product Development 52

Product Development Agile LEAN Survey 52

Innovation Excellence

SEPTEMBER 28, 2017

A quick Google search churns up endless articles and blogs extolling the virtues of using instinct, intuition and gut feel for making better business decisions and being more innovative. In this article I pick apart what governs intuition and how to use it for better insight interpretations and marketing decisions.

Innovation 52

Innovation Marketing How To Product Innovation 52

BrainZooming

FEBRUARY 22, 2018

An article in The Wall Street Journal by Paul Ziobro shares an report on how toy manufacturers, including Mattel and Hasbro, are accelerating their new product innovation processes. The brands want to capitalize on market growth stemming from toys tied to popular social media themes. Directly Observing Customers.

Development Team Review 68

Development Team Review Strategic Thinking eBook Trends 68

Jeffrey Phillips

JUNE 30, 2015

Corporations need a balanced blend of innovation to exploit existing capabilities (incremental, cost-cutting, efficiency focused innovation) AND exploring new markets and opportunities (transformational, disruptive innovation). Fifth, focus on changing and adapting your business model.

Innovation 100

Innovation Disruption Competition Agile 100

Anaqua

JULY 15, 2021

Like larger enterprises, SMEs should treat IP as a priority, defining a clear IP strategy that aligns with their business objectives: protecting innovation, building their brand, and achieving freedom to operate (FTO) in their target markets. While these factors affect all companies, they are particularly challenging for SMEs.

Technical Review 40

Technical Review Software Review Marketing Strategy 40

Jeffrey Phillips

MARCH 23, 2016

You'd have to be a monopolist or simply crazy to suggest as a senior executive that innovation isn't one of your priorities. But saying that innovation is important doesn't mean it will get funded, get prioritized and get done. Large corporations can't afford to pay lip service to innovation or treat it as an interesting experiment.

Survey 100

Survey Disruption Innovation Engagement 100

BrainZooming

JANUARY 27, 2016

What’s the story on the innovation strategy for beer? The Kansas City American Marketing Association monthly lunch addressed that question. Former Vice President of Innovation at Anheuser-Busch, Pat McGauley , shared stories of his past twelve years creating the company’s innovation team. – Mike Brown.

Strategy 40

Strategy Strategy Strategic Thinking Innovation 40

ITONICS

AUGUST 23, 2018

A good example is the case of Toyota, where the leadership encourages innovation by eliminating some of the pressure for short-run returns. Toyota’s decade-long investment in its brand Prius eventually resulted in creating a reputation for the company as a respected product innovator. Centralized R&D Unit. Stay tuned!

Technical Review 44

Technical Review Innovation Software Review Leadership 44

Innovation Excellence

APRIL 6, 2016

It is the generation, production, and marketing of new and useful products, services, processes, or business models. The transformation between individual creativity and organizational innovation is the organizational function of implementation, which is the application of resources to turn an idea into a company output.

Creativity 40

Creativity Innovation Resources Marketing 40

Strategos

MARCH 1, 2018

Examples: Number of new products or services launched, revenue and profit contribution from new products or services, ROI on innovation spending, number of new customers or new markets entered, social impact or public awards. GETTING STARTED WITH INNOVATION METRICS. Download the pdf version of this article.

Guidelines 45

Guidelines Innovation Innovation Programs System 45

ITONICS

AUGUST 23, 2018

A good example is the case of Toyota, where the leadership encourages innovation by eliminating some of the pressure for short-run returns. Toyota’s decade-long investment in its brand Prius eventually resulted in creating a reputation for the company as a respected product innovator. Centralized R&D Unit. Stay tuned!

Technical Review 28

Technical Review Innovation Software Review Leadership 28

Planview

MAY 17, 2018

With so many innovation leaders from some of the largest companies in the world in attendance, there was no shortage of opportunities to learn. In this article, we’ve compiled a list of our top 10 takeaways. When it comes to your innovation program, creating a clear process from ideation (e.g. Innovate beyond products.

Conference 40

Conference Ideation Innovation Programs Crowdsourcing 40

Paul Hobcraft

JANUARY 25, 2017

Complex innovation requires orchestrating collaboration among many organizations, institutions, regulators, and other agents. We already have many examples of non-market systems of interactions such as regional agglomerations, industry platforms, social movements, strategic alliances, or self-designing standards-setting bodies.

Technical Review 80

Technical Review Project Technology System 80

CREATORS

JULY 6, 2017

In this article, we share Creators’ experiences and market observations to give you a brief overview of a typical corporate innovation journey. In today’s constantly evolving markets, the need for innovation is as important as ever. Every company wants and needs to be innovative?—?“able?—?over

Underperforming Technical Team 40

Underperforming Technical Team Innovation Innovation Programs Survey 40

CorporateIntel

DECEMBER 14, 2015

When your team identifies a product concept that is worth pursuing, leadership becomes the championing of execution over the touting of an idea. We can all dream up big ideas, but few of us can bring them to market. This article originally appeared on Leadership Now. Stay authentic and their results will surprise you.

Leadership 41

Leadership Learning Product Innovation Culture 41

Qmarkets

AUGUST 23, 2023

Whereas disruptive innovation completely transforms the way we use or access products or services, incremental innovation refers to more frequent and iterative improvements to existing products, services, or processes. Examples of Incremental Innovation Incremental innovation can take a lot of forms.

Examples 98

Examples Innovation Disruption Innovation Programs 98

Paul Hobcraft

NOVEMBER 6, 2017

It is always welcome to read a thoughtful article that reminds me, no, it actually inspires me, by reinforcing my own belief that innovation is progressing, even if this is sometimes frustratingly slow. So the article “ Want to Win at Business Model Innovation? Reflecting and Validating.

Innovation 157

Innovation Leadership Strategy Strategy 157

Qmarkets

JANUARY 17, 2023

For vehicle manufacturers and service providers in the global transport industry right now, innovation isn’t so much optional as existentially vital. In this blog, we’ll explore some of these trends and make a case for an effective innovation management program to capitalize on them. Take sustainability. What do they expect from you?

Industry 98

Industry Trends Innovation Technology 98

Qmarkets

JANUARY 17, 2023

For vehicle manufacturers and service providers in the global transport industry right now, innovation isn’t so much optional as existentially vital. In this blog, we’ll explore some of these trends and make a case for an effective innovation management program to capitalize on them. Take sustainability. What do they expect from you?

Industry 52

Industry Innovation Trends Technology 52

Idea to Value

NOVEMBER 27, 2019

I have spent years researching what capabilities are actually required to facilitate and deliver innovative ideas, and have tested and refined these ideas with some of the world’s largest companies while I was an innovation subject matter expert at the world’s largest Management Consulting firm. Leading Innovation.

Company 276

Company Underperforming Technical Team Innovation Leadership 276

New Markets Advisors

APRIL 20, 2018

I hear it far too often: innovation should be part of everyone’s job. To that point, when I searched “innovation isn’t everyone’s job,” Google returned only four results. All of them directed to the same article, which made the point that while innovation isn’t everyone’s job, it should be.

Innovation 40

Innovation Training Culture Culture of Innovation 40

Innovation Excellence

MAY 13, 2020

If you have faced friction in major areas like sales or marketing, you must pick tools that can make tasks easier for your team. In this article, we’re going to talk about one such tool that is extremely important for every kind of business. Agile is an interesting CRM with a combination of sales and marketing features.

Agile 52

Agile Report Data Marketing 52

Open Innovation EU

MAY 17, 2017

Whereas Schumpeter describes an entrepreneur as disequilibrative – destroying the pre-existing stage of the equilibrium ((Kirzner, 1999) – Kirzner chooses to describe the role of the entrepreneur as more equilibrative – entrepreneurs systematically displace disruptive conditions in order to create stabilized market conditions (Kirzner, 1999).

Entrepreneurship 62

Entrepreneurship Study Creativity Learning 62

Your Ideas are Terrible

NOVEMBER 8, 2016

Or perhaps you have a 2-sided market – consider Uber drivers and Uber passengers. Personas (or buyer personas, marketing personas) are fictional representations of key customer characteristics. Marketing professionals use personas to help teams empathize with customers as real humans. Need help creating and using personas?

Innovation 61

Innovation Guidelines Design Tools 61

Boxes and Arrows

JANUARY 13, 2015

Web site optimization, commonly known as A/B testing, has become an expected competency among many web teams, yet there are few comprehensive and unbiased books, articles, or training opportunities aimed at individuals trying to create this capability within their organization. Discovery, Research, and Testing Process and Methods'

Underperforming Technical Team 105

Underperforming Technical Team Design Examples Video 105

BrainZooming

OCTOBER 23, 2015

An article called ”20 Cognitive Biases that Screw up your Decisions,” by Samantha Lee and Shana Lebawitz, gives us a framework to identify orthodoxies in an objective fashion that will keep you from being crushed. Delivered via an infographic, the article describes many ways we let our cognitive biases keep us from making better decisions.

Strategy 40

Strategy Strategy Strategic Thinking eBook 40

Planview

MARCH 29, 2016

Product managers facing the make versus buy decision for their organization have a lot to consider. In this article, the innovation architect Doug Collins shares what was on the minds of senior product management leaders on this topic when they convened, recently. Idea #2: How important is speed to market?

Crowdsourcing 40

Crowdsourcing Analysis Groups Industry 40

Planview

MARCH 29, 2016

Product managers facing the make versus buy decision for their organization have a lot to consider. In this article, the innovation architect Doug Collins shares what was on the minds of senior product management leaders on this topic when they convened, recently. Idea #2: How important is speed to market?

Crowdsourcing 40

Crowdsourcing Analysis Groups Industry 40

Planview

MARCH 29, 2016

Product managers facing the make versus buy decision for their organization have a lot to consider. In this article, the innovation architect Doug Collins shares what was on the minds of senior product management leaders on this topic when they convened, recently. Idea #2: How important is speed to market?

Crowdsourcing 40

Crowdsourcing Analysis Groups Industry 40