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4 Tips for High-Ed Marketers to Engage Prospective Students

Brunner

Universities should take time to research where prospective students and their guardians are engaging and receptive to decision-driving content vs where they are going strictly for entertainment. If you’re seeing low engagement, maybe the platforms aren’t the problem…. This is where a well-thought-out strategy comes into play.

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Community Engagement Tips

IdeaScale

Companies with higher ideation rates are associated with higher profits and net growth, but how are you supposed to bring people in and make them feel heard. Use and re-use all marketing and communications tools you can dream up. It’s a great way to show that you’re listening and a great way to generate further engagement.

Tips 68
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Expanding Into New Markets? Here Are Some Helpful Tips

IdeaScale

Expanding into new markets can be a lucrative business move, but it’s one that should be taken with care. Before you so much as dip a toe into a new market, you need some idea management. What’s Your Market? Can you demonstrate it, in a context that will engage them? Which market do you want to enter next?

Marketing 113
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5 Tips to Create a Strong Product Vision

InnovationManagement

Every startup and growth-oriented business needs to focus on innovation in order to come up with compelling brand stories and messages, engaging products and services, and amazing marketing tactics that will put the company on the map and allow it to become an authority in its niche.

Tips 98
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Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A

Tullio Siragusa

Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A Post-merger and acquisition integration can be a complex and challenging process. One of the most critical aspects of successful integration is unifying the sales and marketing functions of the newly merged or acquired organization.

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Tips for Small Business Owners Pitching Business to Large Corporations

Yet2

We receive a full range of assignments from scouting high technology/research applications for government agencies to Fortune companies whose needs may be more ready-to-engage nuts-and-bolts orientation that fits with their current go-to market strategy. use icons, discuss history of the company and commonalities).

Tips 100
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Bursting the Dam — The "Tipping Point" Market Opportunities

Legacy Innovation Group

Bursting the Dam — The "Tipping Point" Market Opportunities. This is all in the name of unearthing new market opportunities through new and innovative value propositions. While companies may review hundreds or even thousands of business ideas, only a small fraction tend to be tippers.

Tips 40