Remove Competition Remove eBook Remove Marketing Remove Strategy
article thumbnail

5 Ways to Open Branding Strategy to Multiple Marketing Agencies

BrainZooming

We have designed several branding strategy scopes of work recently where the available time between developing strategy and implementation is tight. In these cases, a critical question arises: How do you open branding strategy development to other partner organizations to create a seamless implementation process?

article thumbnail

Competitive Strategy – 7 Ways to Avoid “Never and Always”

BrainZooming

They reported the team’s defensive coordinator, Bob Sutton, told them that when planning competitive strategy , “I want to stay out of ‘never’ and ‘always.’”. What fantastic competitive strategy advice to incorporate this time of year as you implement new strategies. Innovation Strategy to Grow Your Business?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Maximize Your Enterprise Strategy Under Uncertainty

Planview

Is your organization able to maintain an effective strategy under uncertainty? Strategic portfolio management (SPM) can give your organization the much-needed agility and up-to-date data to pivot when priorities and strategy shift. How else can you become a more adaptable organization that drives strategy under uncertainty?

article thumbnail

104 Possibilities to Disrupt Your Brand Strategy

BrainZooming

A similar phenomenon applies to brand strategy. But all the while, competitors or market forces you may not even suspect are disrupting your place in the market. 104 Possibilities to Disrupt Your Brand Strategy. 104 Possibilities to Disrupt Your Brand Strategy. 13 Exercises for Disruptive Business Strategy.

article thumbnail

How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

article thumbnail

Marketing Mix Modelling: Maximizing the Impact of Marketing Spend

Acuvate

Marketing teams in most CPG organizations mostly use primary and secondary research data available, to optimize their marketing strategy. While this is important, you may be missing an important piece of the puzzle if you’re not taking into consideration the effectiveness of your marketing outreach too.

article thumbnail

Go to Market Strategy – 10 Sections Your Strategy Plan Should Include

BrainZooming

Our buddies at Armada Corporate Intelligence addressed what sections you should include in your go to market strategy plan in their “Inside the Executive Suite” feature. They highlighted ten different sections to include your strategy plan. The term “go to marketstrategy cropped up perhaps fifteen years ago.

article thumbnail

Measuring Innovation Performance

Download this eBook to learn about the 5 basic principles that guide every successful innovation process. Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival?