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Summaries of the 50 Best Business Books

Destination Innovation

Would you like to have read the best 50 books on sales, marketing, leadership, innovation, entrepreneurship and self-improvement? With this new online Udemy course you can quickly absorb the key ideas and principles in best-selling busines books by watching short video lectures. But how much time would it have taken?

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THE PROS AND CONS OF A LEAN STARTUP

ImagineNation

Lean’ is the buzzword of the last decade, challenging old school thinking that dictates that a successful business must be resource-heavy to achieve sustainable growth, whilst also giving credence to those who want to launch “almost-there” app startups today to achieve market domination tomorrow. Pros for a lean app startup.

LEAN 59
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Five Unicorn Scaleup Strategies

Leapfrogging

Here’s the secret to Unicorn innovation. He’s the author of numerous books and an expert on how lean principles can be used to drive innovation. based software companies started since 2003 and valued at over $1 billion by public or private market investors. Of course, not all friction is bad.

Strategy 130
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The Failure of Innovation Training

Innov8rs

Innov8rs | Innovation departments are continuing to fail. Of course, innovation projects are supposed to fail in great numbers, but the idea of a corporate innovation department itself is under tremendous pressure. You can’t create winning innovations without people, money and time.

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Innovating in an Economic Downturn

Innovators Alliance

Four Power Moves to Turn Economic Downturns into Innovation Uptrends During an economic downturn, it’s hard to think outside the bucks – let alone the box. As a result, we focus internally, at the expense of forward-looking innovation. We often jump to cost-cutting in an effort to preserve profits and cash flow.

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How Big is Your Market and Where Will You Start?

Tim Kastelle

Part 3 in The Lean Startup Series Facebook currently has 1.55 To get to that size, they must have been building for a huge market right from the start, right? They slowly added features, like The Wall – this happened when they expanded their market to everyone that had a.edu email address – 20 million people or so.

Marketing 100
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The Magic in Lean Startup is Hypothesis Testing

Tim Kastelle

I’ve been running Lean LaunchPad programs for a couple of years now, and all along, I’ve thought that the number of customer development interviews that a team does is a good indicator of how successful they’ll be. Consequently, I thought that the magic in lean startup is customer development. I was wrong.

LEAN 80