Remove consumer-goods
article thumbnail

Go-to-market: what healthcare could learn from how consumer goods are launched

Board of Innovation

Taking a product to market is a more complex process in the healthcare world than it is in the consumer goods field. The healthcare industry could leverage cross-sector methods of getting their products to the right consumers, at the right time. But it doesn’t mean there’s nothing to learn from the latter.

Marketing 145
article thumbnail

Experts Predict the Future of the Retail Technology Industry

Business and Tech

What long-term changes do you foresee the ongoing pandemic having on the retail industry? These changes depend on retailers being able to recognize their own consumers during each step of the shopper’s journey, no matter which channels they use in a purchase or return transaction. So does a smooth and risk-free return.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Anaqua Consumer Survey: The State of Counterfeit Goods

Anaqua

Counterfeit goods may evoke images of knock-off purses sold on infamous streets in major cities, but in reality, that’s only part of the story. Counterfeits include industrial parts and medical equipment, are sold online and represent a much larger global safety and security issue. Consumers know the risks of counterfeit goods.

Survey 40
article thumbnail

Unpacking Innovative Ideas in the CPG Industry

eZassi

Innovation in Consumer Packaged Goods. Now more than ever there is unlimited innovative potential in CPG, and the variety of brands that best harness their creative visions and deliver superior goods will be their companies’ most popular and profitable products. Part II : Endless Opportunity for Industry Change.

article thumbnail

2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved.

article thumbnail

The Future of Key Accounts Management and Relationships in Consumer Goods – a methodology for change

mjvinnovation

For consumer goods brands, they have seen a transformation in the way consumers buy, and what they buy. In the context of consumer goods brands and their relationship with business customers, the main vehicle to the consumer, what could this relationship look like in a Post-COVID World? Consumer Behaviour.

Change 52
article thumbnail

Job One of the 2022 CHIPS and Science Act: Closing the Digital Divide

Business and Tech

The supply chain crisis caused by the COVID pandemic awakened our national consciousness to the importance of bringing manufacturing home when ubiquitous foreign-made goods — such as cars, washing machines, and cell phones — were no longer readily available.

LEAN 299