IdeaScale
JANUARY 25, 2022
The Army’s digital transformation strategy has three objectives to help it rise to the occasion. In fact, one subheading in the Army’s strategy calls it out specifically: “Identify and cultivate the skills needed by the Army of 2028 by fostering digital innovation and continuous learning.”
Destination Innovation
JUNE 8, 2023
This is the list of sections and book summaries: Alltime Classics How to Win Friends and Influence People by Dale Carnegie – 1936 Think and Grow Rich by Napoleon Hill – 1937 The Power of Positive Thinking by Norman Vincent Peale – 1952 The One Minute Manager by Ken Blanchard and Spencer Johnson – 1981 In Search of Excellence (..)
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Digital Tonto
SEPTEMBER 11, 2022
In 2013, the political scientist Moisés NaÃm published The End of Power, in which he argued that because of the increase in mobility and technology and decrease in poverty, the power of institutions was diminishing. The “Trigger” Strategy For Driving Radical, Transformational Change. The 5 Immutable Laws Of Change.
BrainZooming
JUNE 27, 2017
We say it so often, particularly during brand strategy workshops : a brand is more than a logo, a color, and a look. A brand encompasses the people, products, services, messages, promises, and reinforcing cues that create a complete customer experience strategy. 4 Customer Experience Strategy Questions Strong Branding Addresses.
Daniel Burrus
SEPTEMBER 20, 2023
Back in 2013, the CEO of Yahoo! We have all heard that the key to becoming a successful business is effective communication and collaboration, but do we really know what that means? Unfortunately for many business leaders, they believe they do. But the reality is they actually struggle with the concept. Continue reading on burrus.com »
CorporateIntel
DECEMBER 9, 2013
If you poke around the web for remnants of Current TV’s brand strategy, it was to be something like a news network for ages 18 – 34, where much of the content would be user-created, uploaded to a destination online site, and then curated for television cable audiences.
Destination Innovation
SEPTEMBER 12, 2021
Essential components of any brand strategy are the brand message, the target audience and the media for communicating the message and reaching the customer. The news that unauthorised horse meat had been found in various parts of the European meat trade in early 2013 caused a major scandal. Asking very basic questions.
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