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L.I.V.E. (Lean Innovation, Validation & Execution): A new, more effective way to manage multiple innovation projects

Idea to Value

This new management method makes it nearly impossible for innovation teams to fail at delivering multiple challenging innovation projects faster, with less risk and lower required budgets. Most innovation experts often say that traditional management processes are not the way to run innovation projects. And this is true.

Project 241
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How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era

Tullio Siragusa

How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era WPP, Publicis, and Interpublic are three of the largest multinational advertising and public relations companies in the world. Apart from WPP, Publicis and Interpublic, other key players in the region include Dentsu, Omnicom, and Havas.

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Taking Final Ideas to Market is the Hardest Part

Paul Hobcraft

Here in Europe, it is often suggested that “Europe is the cradle of creativity”, perhaps but I think the United States is “the crucible of innovation”, it forges ideas and takes them to market far better. Effective execution gets very complicated and the skill of the project coordinator comes really to the fore.

Marketing 235
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Thought Leader and Influencer Interview with Dr. Cynthia Young, Founder & CEO, CJ Young Consulting

Thinkers360 - Thought Leader Interviews

We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers, analysts and influencers worldwide – Explore membership today ! On my weekends, I spend a few hours on both Saturday and Sunday on bigger projects.

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10 Characteristics of Great Project Brief’s

Rmukesh Gupta

One of the first things that we need to start a project is a project proposal or a brief. Most projects don’t achieve anything close to their potential because either their brief’s are too prescriptive or the people working on the project are not fully immersed in the project.

Project 40
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Innovation-Led Transformation: delivering the next, now

Idea to Value

Everyone knows instinctively that innovation feels risky, especially compared to large, established transformation projects (like IT implementations or operational restructuring). That means that 96% of innovation projects fail. Most companies, even large corporations, don’t have a lack of wildly creative ideas for new innovations.

Project 128
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Thought Leader and Influencer Interview with CB Bowman Ottomanelli, Author, Award Winner, Podcaster, CEO, Courage Consulting.

Thinkers360 - Thought Leader Interviews

Focus Areas: Creativity, Coaching, Management, Diversity & Inclusion Thinkers360 In-Depth Profile & Portfolio: CB Bowman Social Media: LinkedIn | Twitter Books: Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success. Your Personal Board of Directors: Leadership Advice from the World’s Greatest Coaches.