Thinkers360 - Thought Leader Interviews

MARCH 8, 2024

We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers, analysts and influencers worldwide – Explore membership today ! Thinkers360: Tell us a bit about your background and areas of expertise.

Leadership 52

Leadership Marketing Project Management 52

Brunner

DECEMBER 2, 2019

The B2B space is a specific beast when it comes to improving marketing and sales strategy. When it comes to B2B companies, the sales cycle is often longer, driven by contact-based communications, lengthy demos and a focus on rationalization rather than emotion. Lead Nurturing is the Nature of Automated Marketing.

Software 40

Software Data System Marketing 40

Tullio Siragusa

NOVEMBER 6, 2023

The Industrial Revolution of the 1950s marked a quantum leap in mass production. Efficiency and standardization became the watchwords of the era, as factories and assembly lines worked tirelessly to meet the demands of rapid industrial growth. The Industrial Revolution: A transformative era marked by mass production.

Design Thinking 118

Design Thinking Design Meeting Artificial Inteligence 118

Brunner

OCTOBER 6, 2020

Digital marketing transformation continues to be a hot topic, and its acceleration has continued to increase exponentially. Starting with simple activities such as journey maps can help sharpen your marketing and content strategy and develop relevant messaging across the customer lifecycle. Always Start with Your Customer s.

Marketing 40

Marketing Data Exercises System 40

Thinkers360 - Thought Leader Interviews

MARCH 1, 2024

Maria is a Supply Chain expert and has earned numerous awards for her contribution to the supply chain industry. MV : Speaking with industry leaders. Maria is the host of the Transform Talks Podcast , interviews thought -leaders, executives, academics on the topics of the supply chain and business transformation.

Video 52

Video Trends Meeting Leadership 52

Qmarkets

JANUARY 23, 2020

With outstanding scores across a wide variety of criteria, Qmarkets was recently recognized as a ‘Market Leader’ by FeaturedCustomers – a top customer reference platform for B2B business software and services. Within this exclusive selection , Qmarkets attained a place of prominence as a ‘Market Leader.’

Idea Management 52

Idea Management Report Marketing Management 52

Brunner

JANUARY 5, 2024

It’s called retail media advertising, and it’s changing digital advertising to the tune of billions in ad spend from both B2B and B2C brands. Read on to learn what it is, how it works — and if it could be right for your marketing strategy. How Does Retail Media Advertising Work? Here’s how it works.

Software Review 52

Software Review Data Marketing Report 52

Tullio Siragusa

JULY 25, 2022

The Tech Backstage Podcast is a live streamed video podcast that goes behind the scenes with today’s leaders of industry to learn what technologies are solving business problems, and how Design Thinking applied to the future of technology is impacting the world. In the world of b2b tech, data is even more important.

Data 118

Data Creativity Technical Review Innovation 118

Qmarkets

DECEMBER 7, 2022

We often hear about sectors ‘facing disruption’, but few industries today are experiencing it at the same level as the finance industry. As long as firms continue to innovate themselves, they have little to fear from the trends that are reshaping the industry. On top of that, banks need to regain consumers’ trust.

Industry 52

Industry Trends Software Innovation Management 52

Thinkers360 - Thought Leader Interviews

JULY 2, 2023

With a remarkable track record, Sam has become a trusted advisor to numerous organizations across diverse industries. Through this experience, I studied many different business models and industries. His strategic vision and expertise in business processes have consistently driven growth and success for his clients.

Software Review 59

Software Review Technical Review Leadership Industry 59

Thinkers360 - Thought Leader Interviews

DECEMBER 26, 2023

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free ! Thinkers360: How do you utilize Thinkers360?

Technical Review 52

Technical Review Management Conference Generative AI 52

Thinkers360 - Thought Leader Interviews

FEBRUARY 23, 2023

Thought Leaders & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free !

Fractional CTO 52

Fractional CTO Technical Review Leadership CTO 52

Thinkers360 - Thought Leader Interviews

AUGUST 18, 2023

His passion for cybersecurity and his commitment to enhancing digital resilience have positioned him as a sought-after authority in the industry. Since establishing Corix Partners, we have been working mostly with blue-chip firms across a wide range of industry sectors including travel, healthcare, logistics, manufacturing or technology.

Handbook 52

Handbook Leadership Industry Report 52

Thinkers360 - Thought Leader Interviews

SEPTEMBER 19, 2022

Michael is a high-tech leader, board chairman, advisor, and software industry analyst. Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, podcasts and videos, from our opt-in B2B thought leader and influencer community – join Thinkers360 today !

Software 52

Software Trends Leadership Engagement 52

Business and Tech

DECEMBER 7, 2021

Starting a business is unquestionably one of the most difficult and rewarding undertakings for any person, and many turn to Alibaba.com to access the nearly $24 trillion global B2B ecommerce market.

Entrepreneurship 130

Entrepreneurship Marketing Report Meeting 130

Thinkers360 - Thought Leader Interviews

APRIL 29, 2023

She is also an industry thought leader, TEDx speaker, and author. Thought Leaders & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free !

Data 59

Data Leadership Video Big Data 59

Brunner

JANUARY 24, 2022

With Brunner’s unmatched creativity, data science, and analytics, and Black//Brown’s strategic approach to diversity go-to-market design, storytelling, and business acceleration, Outset will transform the way brands approach marketing. . “A By moving diversity ‘up the value chain,’ we can create greater brand growth. About Brunner.

Industry 40

Industry Marketing Strategy Strategy 40

etventure

FEBRUARY 26, 2020

Because platforms have many competitive advantages over traditional linear companies, they are also becoming increasingly popular in business-to-business (B2B) markets. have long dominated every area of life, the race for digital platforms in B2B has only just begun. Unlike the consumer business, where Amazon & Co.

Industry 75

Industry Strategy Strategy Competition 75

Thinkers360 - Thought Leader Interviews

OCTOBER 9, 2022

His book, Indispensable: Build and Lead A Company Customers Can’t Live Without , provides dozens of examples from industry-leading companies like Amazon, BMW and Apple to reinforce its key points. Further, he is a contributing columnist at Inc. and Management Issues, writing on leadership and business transformation.

Leadership 52

Leadership Culture Video Report 52

Thinkers360 - Thought Leader Interviews

NOVEMBER 19, 2022

Thinkers360 Leaderboards: 175 Women B2B Thought Leaders You Should Follow in 2023 , The Year’s Most Popular Books from Thinkers360 Thought Leaders (1H’22) Thought Leader Interview Thinkers360 thought leader interviews profile prominent members of the Thinkers360 community who embody the power of ideas in their work. Gena holds a Ph.D.

Leadership 52

Leadership Video Report Strategy 52

Thinkers360 - Thought Leader Interviews

OCTOBER 15, 2022

Thought Leaders & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free ! Visit Adora’s blog to follow her content.

Software Engineering 52

Software Engineering Software Leadership Video 52

Tullio Siragusa

JUNE 5, 2023

From the onset of marketing in the 1950s to today, we’ve seen clear transformations. The early business landscape, dominated by the industrial revolution, prioritized mass production. Marketing during this era was essentially selling — creating a demand for what farms, factories, and mines produced.

Design Thinking 117

Design Thinking Design Artificial Inteligence Generative AI 117

Brunner

DECEMBER 8, 2022

Many marketers are still skeptical about TikTok’s place in the digital marketing toolbox, but more and more articles like this one from TechCrunch are making it clear that the platform is no longer playing second fiddle to the likes of Google, Microsoft, and Meta. If you’re not there, will you miss out on a valuable touchpoint?

Video 52

Video Marketing Trends Meeting 52

BrainZooming

JANUARY 3, 2018

He has moved to a new role leading marketing for an organization shifting from the B2C to B2B market. They need a compelling brand position, messaging, and a content marketing strategy that grows their volume of interested prospects and leads to strong growth to satisfy the global company that just acquired the brand.

Strategy 96

Strategy Strategy Exercises Strategic Thinking 96

Brunner

FEBRUARY 21, 2023

Over the last few months, digital marketing experts have been buzzing about the potential of open-source AI bots taking over their jobs. While ChatGPT and Bard AI have the potential to shake up the paid search space, we simply see this as the next step in the world of paid search marketing.

ChatGPT 92

ChatGPT Marketing Resources Creativity 92

Board of Innovation

JUNE 6, 2022

What B2B’s need next Asset heavy industrials should exploit their existing technologies. Conclusion Let's talk In recent years Industrial B2B companies have expended significant resources to keep up with the latest technologies, incorporating the use of AI, ML, Blockchain and IoT devices in their assets.

Technology 40

Technology Industry Trends Examples 40

Thinkers360 - Thought Leader Interviews

MARCH 18, 2023

Thought Leaders & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free ! Thinkers360: How do you utilize Thinkers360?

Technology 52

Technology Internet of things ChatGPT Leadership 52

David Marks

OCTOBER 27, 2017

Are your assessments industry specific? ” Should I design the assessments to be industry specific taking account of the peculiarities of each industry, it’s unique pressures, opportunities and technology? There is clearly a need for industry specific innovation services. He suddenly asked “ No ” I said. But not all are.

Industry 49

Industry Innovation Management Management Technical Review 49

The BMI Lab Blog

MAY 26, 2021

In this blog post, we discuss how the Business Model Navigator approach can help companies put customer needs first by looking at the example of the 5G technology in the Smart Manufacturing Business-to-Business (B2B) environment. Smart manufacturing, also called industry 4.0, What is Smart Manufacturing? billion in 2021 to USD 10.9

Technical Review 85

Technical Review Technology Disruption How To 85

Thinkers360 - Thought Leader Interviews

SEPTEMBER 25, 2022

Thought Leaders & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free ! I am Chair of Kasei Holdings, a London-listed blockchain and Web 3.0

Video 52

Video Leadership Technology Report 52

BrainZooming

JUNE 5, 2017

We still come across many companies, especially in B2B, that do not incorporate a content marketing strategy to effectively reach potential customers. A content marketing strategy is not a priority for them. We assure them that a social-first content strategy works, even in B2B.

Strategy 74

Strategy Strategy Marketing Exercises 74

David Marks

OCTOBER 27, 2017

Are your assessments industry specific? ” Should I design the assessments to be industry specific taking account of the peculiarities of each industry, it’s unique pressures, opportunities and technology? There is clearly a need for industry specific innovation services. He suddenly asked “ No ” I said. But not all are.

Industry 40

Industry Innovation Management Management Technical Review 40

David Marks

OCTOBER 27, 2017

Are your assessments industry specific? ” Should I design the assessments to be industry specific taking account of the peculiarities of each industry, it’s unique pressures, opportunities and technology? There is clearly a need for industry specific innovation services. He suddenly asked “ No ” I said. But not all are.

Industry 40

Industry Technical Review Innovation Culture 40

Brunner

NOVEMBER 30, 2020

B2B sales after all are really driven by face-to-face, personal relationships, right? Over the past few years, the B2B buyer has started acting more like a consumer who might be making a highly considered purchase. Consequently, the already blurred lines between sales and marketing have become even cloudier.

Video 53

Video Engagement Tools Creativity 53

Brunner

FEBRUARY 28, 2024

At Brunner, we manage paid search engine marketing (SEM) for clients of all types with significant monthly spends. That’s because the PMax optimization algorithms leveraged the rich conversion history of Shopping Ads to find more customers in other marketing channels, such as YouTube. More than two years later, reviews are mixed.

Underperforming Technical Team 52

Underperforming Technical Team Artificial Inteligence Exercises Software Review 52

BrainZooming

SEPTEMBER 16, 2015

Suppose you are a marketing professional or a non-marketing leader wanting to go deep in learning about what digital marketing should be doing for your organization’s success. Digital Learning and the Realtime Marketing Lab Tour. The Realtime Marketing Lab Tour in a City Close to You. Chicago, September 21, 2015.

Marketing 40

Marketing Learning Strategy Strategy 40

Paul Hobcraft

OCTOBER 22, 2018

Of course, once we have our ways to measure we must calibrate this against others, in seeing the outcomes feeding back from our customers and markets but it is a journey that you can undertake as you have the best grasp of what is needed or required. Can we look out and give it a ‘hard’ quantification in five or say ten years.

Engagement 235

Engagement Groups Industry CTO 235