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How to Stay Ahead of the Game in a Fast-Changing Industry

IdeaScale

At the intersection of modern technology and advertising, digital marketing is one of the fastest changing industries in the world. Not only are these two companies the only game in town when it comes to reaching your audience online, but they also roll out updates at breakneck speed and change their rules frequently. —-.

Industry 213
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Innovation Department Best Practices: A Talk with Peter Berger

IdeaScale

As an innovation director, Berger is working on projects that include the development of an all-electric vertical take-off and landing (VTOL) aircraft to be used for short-distance air travel with the ease of hailing an Uber. Ideation: “What’s Our Unfair Advantage?”. Imagine using an app to hail one of these instead of an Uber.

Ideation 196
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Ideating at Enexis – Driving Operational Innovation in Dutch Energy Sector

Qmarkets

The Enexis Group finds itself in an industry prime for innovation stagnation; well-established solutions, a workforce often resistant to change, and heavy regulation on procedures and costs, means that spontaneous innovation is not something that can happen easily. How does an idea travel through your system? Michiel: Right.

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The Personality of a Business: More Than Just a Brand Image

Tullio Siragusa

Airbnb underwent a significant rebranding process that aimed to shift its identity from merely being a travel accommodation facilitator to a more comprehensive brand built around belonging, trust, and sharing. However, over time, Airbnb succeeded in positioning itself as a brand focused on community, belonging, and unique travel experiences.

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Learning a new innovation language

Paul Hobcraft

It can be related to your travel to make it less complicated, more integrated in design so when you undertake a journey you have a collective knowledge of where you are going, the way you are travelling; in purchases of the travel tickets, hotel choice, and suggestions of where to eat and visit on your trip.

Learning 190
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How an MBA Can Launch Your Career in Business Leadership

Business and Tech

The most fulfilling and gratifying career elements were leading people and change, and solving business challenges. Leveraging design-forward thinking and self-reflection, I ideated. Doors may lead to advantageous career opportunities, greater influence, international travel, or pioneering new frontiers.

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How To Drive and Sustain Innovation With Learning and Development Training

IdeaScale

From building safe spaces for ideation in the training room, keeping your L&D function agile, and taking advantage of innovation expertise from beyond your organization, read on to discover the innovative potential of L&D! Build Safe Spaces To Let Ideation Flourish. But what does it mean in relation to training?

Training 182