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Discontinuous Innovation: Transforming Industries & Creating New Markets

Qmarkets

By definition, it refers to the introduction of groundbreaking products or services that fundamentally change market dynamics, often rendering existing solutions obsolete. This form of innovation doesn’t just improve on existing products; it completely redefines them, creating entirely new markets and consumer behaviors.

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The cost of innovation

Jeffrey Phillips

The companies that do make the bet, and that do focus on innovation, often show the benefits in terms of higher profits, greater market share and higher stock prices. We don't have to look far in the corporate scrap heap to find firms that were leaders (Nokia, Kodak) but became obsolete due to a failure to notice changes in the market.

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Innovative Strategies for Effective R&D Budgeting

Innov8rs

Rethinking R&D Budgeting There’s no denying R&D budgeting can be a bit of a rollercoaster, as companies navigate the uncertain outcomes, costs and timelines associated with transforming their ambitious ideas into market-changing innovations.

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Navigating the Shift from Project to Product: A Map for Success 

Planview

It’s a paradigm shift that promises reduced time-to-market, heightened agility, and an unwavering focus on delivering value. Define Your Culture: Foster a product-oriented culture where governance models are defined and knowledge sharing and continuous learning are promoted. Yet, the journey is rife with challenges.

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How to Measure the Success of Your Innovation Management Strategy

IdeaScale

Time itself creates points of comparison, whether you choose to evaluate them or not. Customer and market value in terms of customer loyalty, brand equity, and market share. Measuring the success of an innovation management strategy is harder than measuring the success of a new product introduction or of a marketing campaign.

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Use Intuition for Innovation Just Like Apple and Target

Leapfrogging

Apple never did formal market research to tell them what to do. Steve Jobs once said, “We do no market research. Participants in the first group are asked to select the best apartment immediately after reading the comparisons–they don’t have time to really think about their choice. The answer may surprise you.

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5 Misconceptions to Avoid When Building Your Innovation Strategy

Qmarkets

Without it, our companies would fail to grow and evolve with the ever-changing markets that we are serving. Businesses are making statements about their plans for the future however, as the organization grows, they are failing to examine how well their company’s structure, culture, and practices support their claims.