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Mastering the Game: Corporate Executives and the Art of Startup Investment

Leapfrogging

CVC units often focus on securing a competitive advantage by investing in startups with innovative technologies or business models that align with the corporation’s strategic goals. By engaging with and investing in startups, companies can gain insights into emerging technologies, trends, and business practices.

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Ignite Inspiration: Selecting an Innovation Keynote Speaker for Your Corporate Event

Leapfrogging

A focus on innovation helps companies to adapt to rapidly changing markets, embrace new technologies, and stay ahead of the competition. Industry Insights Provide updates on the latest industry trends and technologies. Strategic Growth Focus on strategies for business expansion and market adaptation.

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Masters of Marketing 2023: It’s Time to Stop Thinking B2B and B2C Marketing are Different 

Brunner

Tony Ezell strode to the ANA conference stage and posed a provocative question for marketers: “Are B2C and B2B marketing and brand evolution really any different?” Ezell shared the successes BD has had due to its more unified B2B/B2C approach and an integrated brand architecture strategy.

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Innovation Budget Planning

eZassi

As the budgeting season kicks off, the C-Suites are issuing guidelines and financial targets despite unpredictable market conditions. How much of our technology resources is properly spent on keeping current systems running versus developing new features or improving architecture? Technology Scouting Services. Let's Talk.

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Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.

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Innovation & Strategy Conference: Driving Home Disruption

Yet2

The Innovation & Strategy Conference , held November 14 th in the hip-while-retro Innovation and Design Building in the Seaport area of Boston, offered attendees insights to corporate innovation from a wide variety of perspectives. In response, Converse has developed two new Chuck shoe models marketed under the Converse Renew brand.

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Driving Success: Harnessing the Power of the Startup Ecosystem

Leapfrogging

Central to the ecosystem’s functionality are the startups themselves, which are typically characterized by their innovative approaches to solving problems and capitalizing on market opportunities. They thrive on agility and adaptability, which allows them to respond quickly to market needs and consumer trends.