December, 2021

Innovations linkages to Strategy is vitally important

Paul Hobcraft

I have just finished the second of a planned series with one of my favourite long-term collaborators Jeffrey Phillips. The link to this conversation is here , it is just over 15 minutes long. as a conversation between us, where we emphasise the important linkage between innovation and strategy.

Design Thinking Rooted in Empathy Enables Innovation

Tullio Siragusa

Empathy is one of the best virtues to have as a leader of an organization or a group of people dedicated to achieving any cause, but it’s not exclusively valuable just to leaders.


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7 Ways Mind Maps Fuel Innovation


There are many different exercises that people use for innovation, but very few of them are as effective as mind mapping. Mind maps create an intuitive structure of thought that enables your team to map out their scenarios in a very digestible and sequential format.

What You Need to Know About Growing Your Own Cannabis

Business and Tech

In more and more states, it’s becoming legal to not only use marijuana both medically and recreationally, but to grow your own as well. The changing laws mean more people are growing cannabis than ever before, but what does it take to create a successful home grow? “If

Demystifying Intent Data to Drive Demand in B2B

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

Most Creative TV Ads of 2021

Destination Innovation

Advertising is creativity in action. How can you make beer or ketchup or vaccination topical, relevant and fascinating? The clever people at advertising agencies do some lateral thinking and keep coming up with creative ideas. Here are my top six favourites from 2021 on Youtube.

Podcast S6E144: Rosemary Rein – Innovation Secrets from Silicon Valley

Idea to Value

In this episode of the Idea to Value Podcast, we speak with Dr Rosemary Rein, current SVP of Innovation Minds and former Head of Learning at Wikipedia and the United Way. She is also the author of “ Go Wild!

Trends 209

More Trending

Why History Converges And Cascades

Digital Tonto

In my book Cascades, I explained how small groups, loosely connected but united by a shared purpose drive transformational change. It happens gradually, almost imperceptibly, at first. Connections. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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How Innovators are Working to Build Food Systems for the Future


Overview: New agricultural, processing, and manufacturing technologies are changing what we eat, how long it keeps, and how we store it. What each of these innovations has in common is a thoughtful and different approach to common questions. The Challenge.

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3 Tips for Better Cybersecurity in Your Home Office

Business and Tech

Digital safety has never been more important in our increasingly technology-driven world, as the pandemic forces professionals and students to adapt to working and learning from home. . Heather Mahalik Faculty Fellow, SANS Institute ; Senior Director of Digital Intelligence, Cellebrite.

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The Best Ideas Are The Ones That Expand a Market


There is no shortage of ways to come up with entrepreneurial ideas , ways of doing something better, ways of thinking, approaches to problem solving, etc. Companies are started everyday, most are copycats of what already exists, of what is hyped, of what already works.

The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

What are your innovation ambitions for next year?

Idea to Value

What are you hoping to achieve next year?

Video 208

Getting back to the Future about Innovation

Paul Hobcraft

Paul Hobcraft and Jeffrey Phillips in conversations around innovation. I have just finished the first of a planned series with one of my favourite long-term collaborators Jeffrey Phillips. Here is the link to the recording.

This free OGSM (Objectives Goals Strategies & Measures) model template helps teams grow


The OGSM model (Objectives, Goals, Strategies and Measures) can help teams get on the same page and moving in the right direction. For the past 25 years, I’ve worked with hundreds of groups across dozens of big companies and startups.

Five Innovations That Are Addressing Supply Chain Troubles


Overview: The COVID-19 pandemic has squeezed supply chains around the globe. Companies involved in the supply chain have needed to develop new methods up and down the supply chain, from AI managing the entire system to new vehicles for delivery and pickup. What Happened To The Supply Chain?

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Fractional CTO Services Crafted for Tech Startups

Your startup is growing, and you realize that the next addition to your team should be someone with a technical background. Download this guide to discover the 3 steps for finding the perfect hire!

Why Patients Deserve Cannabis-Educated Healthcare Professionals

Business and Tech

Cannabis consumption has become mainstream. Now is the time for clinicians to be educated on the endocannabinoid system and the therapeutic use of cannabis. Meredith Fisher-Corn, M.D. Editor-in-Chief, Nearly 35 million U.S.

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The 2021 Digital Tonto Reading List

Digital Tonto

Many hoped that this year would be a return to normalcy and in some ways it has been. The trend toward popular authoritarianism seems to have ebbed and, for the most part, economies are back on. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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Podcast S6E142: Robyn Bolton – Building innovation capabilities

Idea to Value

In today’s episode of the Idea to Value podcast, we speak with Robyn M Bolton. She is the founder of Mile Zero, as well as having extensive innovation experience in large companies like P&G, as well as working with Prof Clayton Christensen at Innosight.

Why we should focus on Innovation Governance

Paul Hobcraft

I am working with Jeffrey Phillips , a long-term collaborator on “all things concerning innovation.” ” We have just had our third short conversation of a five-part series on Innovation Governance.

Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

This session will dive into how organizations can still leverage historical customer and product data but need to also think about how to augment development of strategies with marketing research and other shopper signals to efficient drive e-Commerce growth. Join Phil Irvine, VP & Director of Audience Intelligence, for this in-depth discussion of the current e-commerce landscape. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

People-first Leadership: Why It’s Important and How to Achieve It

3Q Leadership Blog

Post Views = 3532John F. Kennedy said, “leadership and learning are indispensable to each other.” The President had a good point and a strong understanding of what it means to be a successful leader.

A New Era: A New Green Economy


The climate crisis is escalating faster than most people imagined, and we must act now to change critical dimensions of the tasks, structures and day-to-day practices of our companies.

Reimagining the Future of International Events

Business and Tech

Face-to-face events are essential for so many organizations globally, from meeting planners organizing events, to services providers and the entire hospitality industry.

The value of experimentation in innovation

Board of Innovation

Where did I go wrong? It’s often that big and small companies find themselves wondering how they could’ve avoided unexpected turns, and ultimately the downfall of a once-great idea. However, tracing back all our steps is sometimes not enough.

The Ultimate Guide to Executive Recruiting

Sourcing the right executive candidates and filling key managerial roles in an organization can be difficult, even in the best of times. Download this eBook to level up your discovery process, talent sourcing, and strategies for reaching your best-fit candidates.

During REM dreams, the same part of your brain slows down as when you are improvising

Idea to Value

While going through some scientific literature, I recently made a startling discovery. One which I have not seen anywhere in other summaries of how creativity works or how it can be improved. It is about what happens in your brain when you are sleeping.

Balancing Function, Design, Process and Structure for Creative Tension

Paul Hobcraft

In the fourth conversation between Jeffrey Phillips and myself around parts of the Executive Innovation Work Mat, we took on several different issues around the design, function, structure and process needs for innovation.

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Managers, There Are 3 Types of Failure. And Only One You Should Praise To Drive Innovation


The organizations that no longer exist are the ones that failed because they missed the future. Why did they miss the future? Because they were late to the party or got disrupted by an upstart. They never led, thus got disrupted. Ironically , organizations that fail operate with a fear of failure.

Webinar: New Techniques for Workplace Challenges


Overview: The COVID-19 pandemic has altered the workplace forever, scattering employees across metro areas and even the country. In our free Zoom webinar on Thursday, January 20th at 9 am PST, we’ll discuss how to be inclusive when building the new hybrid, virtual, or in-person workplace.

12 Plays to Kickstart Your Recruitment Process

To stay ahead in this race, every recruiter needs a good playbook. In this eBook, we lay out 12 recruiting plays that can automate key steps in your recruitment process, helping you reduce both the cost and the time it takes to hire the best candidates.

The Modern Rental Market According to the Experts

Business and Tech

Real estate industry leaders share their insights on how the rental market has evolved in the face of COVID-19 and rapidly advancing technology. Dylan Lenz Founder and CEO, Naborly. Kulveer Taggar Co-Founder and CEO, Zeus Living. Elizabeth Francisco President, Resman.

How we’ll eat in 2022: 10 food innovations that will shape how we eat

Board of Innovation

Do you wonder what the food industry will look like in the near future? Here are 10 food innovations that will shape how we eat in 2022 - from lab grown meat and printed meals, to upcycled coffee drinks.

Podcast S6E141: Kapil Kane – Building Innovation capabilities at Intel

Idea to Value

In today’s episode of the Idea to Value podcast, we speak with Kapil Kane, director of innovation at Intel in China, and founder of Growth X.

Exploring the Executive Innovation Workmat with Video discussions

Jeffrey Phillips

Over the last few weeks, Paul Hobcraft and I have developed a series of short videos. The purpose of these videos is to explore a tool that Paul and I created, which we call the Executive Innovation Workmat.

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Is Your IoT Pilot in Danger?

Take our short quiz to determine if your IoT pilot is set up for success, or at risk of being delayed.