Destination Innovation

Three Short Video Tips to Improve your Memory

Destination Innovation

Supercharge your memory with my online course. Here are three video clips from my five day memory challenge which introduced the course. How to remember names. Memory pegging – how to remember a list. Memory pegging part 2. Enroll on the full course for more great memory tips and techniques.

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15 Things Leaders should Not Do – if they want Innovation.

Destination Innovation

We hear plenty of advice for leaders on what they should do to drive entrepreneurship and innovation in their organizations. It might be smarter to just stop making some of the common mistakes which inhibit innovation. Here is a list of things that leaders should definitely not do.

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Six Questions Leaders of Change Must Answer

Destination Innovation

If you want to lead a transformation in the business, then you have to sell the idea over and over again to people throughout the organisation. In particular, the leader has to answer these questions which are present in people’s minds even if they are unspoken. Why do we need to change?

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Three Creative Thinking Challenges

Destination Innovation

Are you creative? I want to show you that you are can be more creative than you might think. Please take a moment to view these three Creativity Challenges on Youtube. Creative Challenge #1. Creative Challenge #2. Creative Challenge #3.

Business Agile: A Roadmap for Transforming Your Management & Adapting to the VUCA Environment

Speaker: Peter Taylor, Speaker/Author, The Lazy Project Manager

Businesses everywhere are trying to “get business agile”—but it’s not easy to adapt to becoming this adaptive. How can conventional organizations succeed in this transformation? In this webinar, Peter Taylor will walk through the change process step by step, and look at a tried and tested transformation roadmap: benefits are outlined, solutions to common challenges offered, and tried and tested methods and tools provided. It will be a guide towards a decentralized and management style that offers more successful decision making through collaboration.

Wrong Diagnosis means Wrong Remedy

Destination Innovation

We tend to revere our clinicians as towering experts in their fields. So how often do you think doctors misdiagnose? How often might your doctor tell you that you have some illness or condition, but it’s not right?

Focus on the Problem, not the Customer’s Request

Destination Innovation

Image by William Iven from Pixabay. The best innovations solve real problems. They provide solutions that customers are prepared to pay money for. So it seems to make sense that we should listen carefully to customer requests. But this can be a mistake.

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Great Women Innovators and Pioneers – the Quiz

Destination Innovation

Women are under-represented in the lists of great inventors, innovators and pioneers. How many can you name in this quiz? Who was the first woman to be elected head of state in modern history?

When the World Zigs, Zag.

Destination Innovation

John Bartle, Nigel Bogle and John Hegarty founded their eponymous agency in 1982 after leaving the TBWA agency. They started with a highly unusual principle for an advertising agency – no creative pitches.

Marketing Lessons from David and Goliath

Destination Innovation

Let’s start this marketing innovation blog with a Bible story from the book of Samuel. Now the Philistines gathered their forces for war and assembled at Sokoh in Judah. They pitched camp at Ephes Dammim, between Sokoh and Azekah.

Don’t be a Zebra, Be a Giraffe

Destination Innovation

Zebra stands for Zero Evidence but Really Adamant. Zebras are people who see things in black and white. They are sure of their own opinions and they disdain information or science which undermines their beliefs. The king of the Zebras is Donald Trump.

Game-Changers 911™: How to Change the Game in 2020

Speaker: John Storm, President, BrainStorm Network

Join John Storm, President of the BrainStorm Network, to learn how to identify game-changing opportunities within your company and industry, and then brainstorm ways to capitalize on these ideas. Get ready to change your game in 2020!

Change the Point of Attack – Insights from Nelson

Destination Innovation

On October 21 1805, the French and Spanish fleets, consisting of 33 ships under the command of Admiral Villeneuve, were intercepted by a British fleet of 27 vessels under Admiral Nelson, off the coast of Cadiz in Spain.

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Overcome the Customer’s Concern – Transfer the Risk

Destination Innovation

During the economic depression which followed the financial crash of 2009 car sales slumped across America. Automobile makers tried all sorts of promotions, many featuring big price cuts, but they could not lure buyers onto their forecourts and persuade them to buy.

An Innovation Market Can Find Your Next Winner

Destination Innovation

Image by Martin Winkler on Pixabay. You have some very promising ideas but limited resources. How do you choose which of your great ideas should get the money and people needed to bring it to market? Try using the wisdom of crowds.

If you want more Creativity, Move the Kettle!

Destination Innovation

Alex Pentland. Alex Pentland is a professor at MIT who combined staff identity badges with GPS positioning technology. This enabled him to observe the movements of workers in an office much in the same way as we might watch streams of ants crossing the gorund.

Deliberately Look in a Different Direction

Destination Innovation

Until 1954 there was only one television channel in the UK. It was the publicly owned BBC. In that year the government auctioned licences for commercial TV stations. These would be regional operations which could offer advertising on TV for the first time.

Navigating the VUCA World With Innovation Coaching

Speaker: Janet Sernack, Founder and CEO of ImagineNation

Join the founder and CEO of ImagineNationTM, Janet Sernack, to understand how developing an innovation coaching skill set can help lead the way in supporting people through the exponential change and disruption in our VUCA world.

Eight Reasons why Innovation beats Efficiency

Destination Innovation

Elon Musk. If you are running an organization of any kind then making it more efficient is a key priority. It is important to speed up processes, eliminate waste, improve quality, reduce costs and generally please customers. And if you work hard at it you can do all of these things.

What if the current use of your product were banned?

Destination Innovation

Have you ever used a knife as a screwdriver or a shoe as a hammer? If so you repurposed a product for an application that the producer did not foresee. You put the product to another use.

How to Stop Killing your Staff

Destination Innovation

Are you the kind of boss who gets in at 7.30 am, works hard till 7 pm and expects all your people to do the same? Are you finding it hard to recruit people who want to? Trust me when I tell you that this approach is not so good.

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In Praise of Ignorance and Doubt

Destination Innovation

We value knowledge and certainty and disdain ignorance and doubt. Ignorant is an adjective of derision. Perhaps we over-value knowledge and underestimate the power of ignorance; or should I say the awareness of ignorance. Why is this? Because knowledge can breed certainty, hubris and closed minds.

The Science of High-Impact Experimentation

Speaker: Holly Hester-Reilly, Founder and Product Management Coach, H2R Product Science

Too many product teams don't know what to test, which leads to poorly designed experiments and unclear results. How can a product manager be certain they’re making effective decisions when it comes to experimentation? Join Holly Hester-Reilly, Founder and Product Management Coach at H2R Product Science, as she walks us through the entire experimentation process, from deciding what to test to sharing the results with stakeholders, to illustrate what strong testing practices look like and how they can be implemented in every organization.

Treat Your Innovation Pipeline just like your Sales Pipeline

Destination Innovation

Managing the Sales pipeline is a well-developed executive skill in any company selling large ticket items to business customers. Each sales person has to gather data and input their reports and forecasts.

The Limits of Positive Thinking

Destination Innovation

The magical potency of positive thinking has been a common theme among motivational speakers for a long time. In 1952 Norman Vincent Peale published his seminal book, The Power of Positive Thinking. He advocated that you should always be optimistic.

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Bypass the Naysayers

Destination Innovation

Mickey Schulhof’s parents, both Jews, fled Hitler’s Europe in 1939 and settled in Long Island. Mickey was a brilliant student and gained a doctorate in physics from Brandeis University in 1970 before joining CBS to work in their music records division.

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Innovation and AI – A Killer Combination?

Destination Innovation

In the 1990s John Koza, a professor at Stanford University carried out a series of experiments involving new ways to create electrical circuits. He designed a programme which created thousands of random circuit designs. These were measured against desired outcomes.

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

Wikipedia – A Lateral Idea in Action

Destination Innovation

In the 1930s there were 2000 salesmen in the USA knocking on doors and selling sets of Encyclopedia Britannica. They were selling a highly regarded product and were on handsome commissions.

Disasters can open the door for Innovation

Destination Innovation

A catastrophe produces an unexpected set of circumstances and this can lead to opportunities for innovation. In January 1992 a container with 29,000 plastic bath toys was washed overboard in the Pacific Ocean. They were manufactured in China and were on route to the USA.

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How to Harness Chance to Boost Creativity

Destination Innovation

Tips on how to introduce random stimuli into your idea generation processes. Includes some very handy internet sites. This is a video lecture from my new online course Boost Your Personal Creativity. The post How to Harness Chance to Boost Creativity appeared first on Destination Innovation.

Seven Verbs which Define Great Leaders of Innovation

Destination Innovation

Leaders of innovation have a bias for action. They get on with things. No matter how well the business is doing they are not content to settle for what has been achieved so far; they are restless to try new initiatives. These seven verbs describe some of their key actions. Focus.

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How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

A Revolutionary Idea – Thinking Inside the Box

Destination Innovation

McLean in 1957. Containerization was a massively important innovation which powered the expansion of global trade but it was a difficult idea to implement. Before containerization, goods were physically manhandled as break bulk cargo.

Think like Charles Darwin

Destination Innovation

Charles Darwin was born in Shrewsbury in England in 1809. His grandfather was Erasmus Darwin, a renowned doctor, scientist and poet. His father was a doctor who wanted Charles to become either a doctor or a clergyman and he was disappointed when his son chose a career in natural science.

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Lateral Thinking in the Fight Against Crime. The Northern Bank Robbery Story.

Destination Innovation

On the night of Sunday 19 December 2004, two groups of armed men, masquerading as police officers, arrived at the homes of Christopher Ward and Kevin McMullan in Belfast. Both men were officials of the Northern Bank, one of the largest banks in Northern Ireland.

Four Questions that every Entrepreneur must Answer

Destination Innovation

If you are planning a new product or a new business then you will probably need to get some approvals. You might need to raise some finance. In either case you have to convince some sceptical decision makers. Here are four key questions that they will want you to answer: Problem.

Get Better User Insights With Wasteless Validation

Speaker: Tim Herbig, Product Management Coach and Consultant

Product teams tend to get ahead of themselves by rushing from idea straight to building a Minimum Viable Product (MVP). How can a product manager slow their team down and prevent them from wasting valuable resources? Join Tim Herbig, Product Management Coach and Consultant, as he introduces a new way of understanding MVPs and explores how you can approach validation without wasting the resources of your development team.

The Innovation Journey Map

Destination Innovation

The Customer Journey Map is a popular management tool. It is a visual representation of customer interactions with a company and a tool to investigate, analyse and thus improve customer experiences.

Turn the Shop Around

Destination Innovation

Consider the shopping experience for a housewife in the 1920s. She would go from one small store to another – meat from the butcher’s, bread from the bakery, fish from the fish monger, cans and vegetables from the grocer’s, household items from the hardware store and so on.

Try this Brainstorm Method – The Contradictory Innovation

Destination Innovation

Image by OpenClipart-Vectors from Pixabay. Consider for a moment these self-contradictory innovations: The solar-powered torch (flashlight). The inflatable dartboard. The underwater hairdryer. The waterproof teabag. The concrete liferaft.

How to answer the interview question, ‘Why should we give the job to you?’

Destination Innovation

The WHY, WHAT, HOW approach. It will differentiate you from the other candidates. The interviewer asks you WHY you should get the job. You answer, ‘Because of WHAT I can do for you and the department.’ ’ Then address some of the real issues that face the interviewer.

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How User Acceptance Testing Can Save You Time and Money

Speaker: J.B. Siegel, VP of Client Services, Seamgen

Before a new product or feature goes into development, you have to gauge whether it will be a worthwhile investment. But what’s the best way to do so - and how can you get honest insights from your end users? Join J.B. Siegel, VP of Client Services at Seamgen, as he explores how to use wireframes and clickable prototypes to validate your product. He’ll discuss how user testing allows you to really understand your users - and how to use the insights to inform your product strategy.